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    Brand Communications Storyteller - San Francisco, United States - Ursus Inc

    Ursus Inc
    Ursus Inc San Francisco, United States

    4 weeks ago

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    Description

    JOB TITLE: Brand Communications Storyteller

    LOCATION: San Francisco, CA - Hybrid

    DURATION: FTE

    RATE RANGE: $111,000-$131,000

    TOP 3 SKILLS:

    1. 4+ years of leading and delivering awareness strategies, narratives and communication programs in a B2B SaaS environment
    2. Stellar storytelling, messaging, writing and communication skills to craft new hypothesis, storylines and evolve our narratives
    3. Proven ability to influence media, professionals and senior leaders and to navigate complexity

    SUMMARY:

    About The Role

    Are you a skilled storyteller with a passion for building integrated communications programs? We're looking for an experienced Brand Communications Storyteller to help put a megaphone to our client's brand. Our client challenges the status quo, so we're looking for a curious and ambitious professional who will reach across analyst, journalist and influencer relationships to develop creative narratives that will dominate market conversation. The ideal candidate will thrive on finding a great story or applying a fresh lens to our client's POVs and narratives, in order to move an audience, shift perceptions and create lightning strike moments.

    This is a hybrid position that requires at least 3 days a week (Tuesday - Thursday) in our San Francisco HQ office.

    RESPONSIBILITIES:

    • Establish a strong industry presence and voice by building and owning innovative and impactful AR, PR, Influencer and Social communications strategies and programs
    • Identify opportunities and execute lightning strike moments and trends while owning key journalist and influencer relationships to ensure our client has big opportunities to own the market conversation
    • Be hypothesis driven, developing your own differentiated narratives and supporting materials, decks and briefing documents to drive consistency and impact in how we are turning up in market around core themes and topics
    • Identify and manage opportunities to leverage our client's spokespeople based on their expertise across a variety of channels from industry events, podcasts to blog opportunities
    • Create a program and process that ensures our customer and ecosystem voices and viewpoints are always incorporated across all communication channels. In addition, identify how we leverage the data collected in our platform to create drumbeat best practice and trend media opportunities
    • Regularly report on how your strategies and programs are making an impact on our business
    • Develop an integrated calendar to clearly showcase all your programs, topics and themes in market across all awareness channels
    • Manage our PR agency, social channels and develop key journalist/influencer 1:1 relationships

    QUALIFICATIONS:

    You have

    • 4+ years demonstrated SaaS B2B experience leading and delivering awareness strategies, narratives and communication programs that elevated market presence and supported their growth trajectory. In addition, a journalist background is a plus
    • Stellar storytelling, messaging, writing and communication skills to craft new hypothesis, storylines and evolve our narratives without agency support
    • An investigative mindset that makes discoveries by looking at data patterns and trends to formulate hypothesis and storytelling opportunities
    • Have demonstrated successful experience creating lightning strike moments, writing press releases, making presentations and developing media opportunities. Proven media relations network and capabilities
    • Proven ability to influence media, professionals and senior leaders and to navigate complexity

    You Are

    • Intellectually curious, ambitious and drive to deliver impact
    • Agile with an experimentation mindset who drives to test, learn and improve
    • A person who drives to execution, seeks accountability and thrives in a growth environment
    • Business metrics driven, and take an analytical approach to your impact
    • Comfortable and energized operating in a fast moving organization and at times with ambiguity and change
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