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    Field Marketing Manager - Jackson, United States - Verkada

    Verkada
    Verkada Jackson, United States

    2 weeks ago

    Verkada background
    Description
    Overview

    Verkada is the startup reinventing physical security through Hybrid Cloud and AI.

    As the Verkada Field Marketing Manager for Germany and the DACH region, you will be the primary field marketing leader responsible for Verkada's presence in the region and a core part of the team expanding our footprint across EMEA.

    In this role you will

    Represent marketing in the country to sales, customers and partners.

    Define and refine field marketing strategies & processes.


    Develop and plan the overall regional marketing plan to meet customer, demand generation, growth, and revenue objectives for your region.

    This involves collaborating with sales, external influencers, channel partners, the EMEA Demand Gen Hub, and your marketing peers.

    Execute best-in-class region and local language campaigns, both direct and with partners.

    This includes thought leadership, trade shows, lunch & learns, technical hands-on workshops, roundtables, webinars, top account marketing, and other tactics as appropriate.

    Partner closely with Sales leadership to tactically engage key target accounts


    Devise and execute marketing experiments to meet the unique requirements of your region and scale and automate successful campaigns that have shown strong ROI.

    Closely track budgets, lead flow and follow-up, and results against goals. Communicate status, action items, results, and deliverables across marketing and sales.

    Qualifications

    • 8+ years of marketing and demand generation experience in B2B, preferably with a fast growing tech company.
    Proven track record executing innovative and multi-part event and demand generation programs.


    Experience using data and metrics to drive improvements, including a high level of expertise using Microsoft Excel to manipulate and analyze data.

    Ability to travel as needed to events & conferences.

    Bachelor's degree, preferably in business, finance, technology, or sciences.

    Full English and German language fluency.

    Successful Candidates Will Have

    A strong work ethic, team-player mentality, and experience working in a fast-paced, dynamic work environment.

    A self-starter approach, willing to have full ownership of your region and projects from day one.

    Understanding of how to work with Value Added Resellers and Distributors.

    Ability to partner with and provide consultative input to senior sales leaders.

    Ability to engage customers and partners in dialogue about their business needs and security solutions.

    This role is remote in Germany region.

    #J-18808-Ljbffr
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