Marketing Project Manager - Jackson, United States - Panaya

Description

Marketing Project Manager – Temporary position

Marketing

Hod Hasharon
What Will You Do?
Panaya is seeking a talented results-driven marketing mind to join our team.

You will be responsible for building scalable processes to generate leads from webinars, virtual summits, workshops, and special programs & generate engagements by applying inbound marketing tactics such as email and social media in order to convert to SQLs.

You will be working in a fast-paced environment managing multiple projects at once, which involve stakeholders across the company.
Responsibilities
Create the strategy and manage end-to-end top of funnel marketing campaigns that increase the potential sales opps (webinars, virtual summits, workshops, special programs, etc with 3rd vendors or as self-hosted events)
Develop the strategy for nurturing our leads through a mix of inbound tactics.
Establish and maintain scalable processes that ensure best practices in campaign and lead management.
Create and implement new projects and creative ideas that help improve customer conversion rates.
Ensure marketing projects are delivered as scheduled and within budget to the best possible quality standards.
Synchronize between the different project stakeholders across all deliverables and timelines.
Working 3rd party vendors' collaborations to drive new leads and awareness of different marketing activities.
Communicate in an effective and professional way with customers, influencers and stakeholders in and outside of the company.
Required Qualifications & Skills

• 2 years' experience with B2B project management

Data-driven by nature and understand how to measure marketing business impact throughout the funnel.
Hands-on experience with virtual marketing events, webinars, content creation, emails and marketing automation.
Proven ability to manage multiple projects at the same time in a fast-paced environment.
Experience with Salesforce, Marketo, Asana, JIRA, MS-Project is a plus
Creative and out of the box thinking.
Strong project management and communication skills
Great team player
Bachelor's degree in Marketing or Communications, or related field, or equivalent work experience required.
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