- Develop and execute internal communication strategies to ensure alignment of company objectives, values, and initiatives across all departments. Facilitate effective communication channels, including newsletters and intranet updates.
- Safeguard and enhance the company's brand identity and reputation internally. Ensure consistency in messaging, visual branding, and tone of voice across all internal communications.
- Implement initiatives to foster a positive and engaging work environment. Collaborate with HR to develop employee recognition programs, internal events, and initiatives that promote team collaboration and morale.
- Create compelling content for internal communication channels, including written articles, videos, presentations, and infographics. Tailor content to resonate with different departments and employee demographics.
- Collaborate with department heads to identify training needs and develop educational materials. Organize workshops, webinars, and seminars. Develop Smith Douglas Homes University in partnership with HR Business Partners, creating compelling branded training collateral used across the business.
- Gather feedback from employees through surveys, focus groups, and one-on-one meetings to assess the effectiveness of internal communication strategies. Use insights to continuously refine and improve internal marketing efforts.
- Explore alternative distribution channels as needed. Utilize channels to effectively reach all employee populations.
- Work closely with the marketing team, IT, and other relevant stakeholders to ensure alignment of internal and external marketing strategies. Facilitate cross-departmental communication and collaboration to achieve shared goals.
- Monitor industry communication and marketing trends and implement as necessary.
- Other duties as assigned.
- Bachelor's degree in Marketing, Communications, Business, or related field
- Minimum of 5 years experience in internal communication and marketing
- Microsoft Office Suite
- Experience with SharePoint
- Email marketing and campaign experience
- Experience with marketing data analytics and tools (Web analytics, CRM)
- Familiar with Adobe Suite (primarily InDesign, Illustrator, and Photoshop)
- Business savvy, detail minded and organized work habits
- Research ability
- Initiative, innovative and self-starter
- Exceptional communication and writing skills
- Ability to foster teamwork and influence, train and develop others
- Customer orientation
- Thorough understanding of marketing elements
- Demonstrated experience with marketing data analysis
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Internal Communications Manager - Woodstock, United States - Smith Douglas Homes
Description
Job Description
Job DescriptionAt Smith Douglas Homes, we pride ourselves on being one of the country's fastest growing home building companies. We are looking for an experienced Internal Communications Manager to join our team in our Woodstock, Georgia office. Smith Douglas Homes is proud to offer a competitive benefits package to our employees as well as a family type work environment.
Position Summary:
The Internal Communications Manager plays a crucial role in driving brand awareness, engagement, and internal communication strategies within the company. This position requires a blend of creative thinking, strategic planning, and effective communication skills to ensure alignment with the company's overall marketing objectives and internal culture.
What You'll Do:
Minimum Job Requirements:
Education:
Experience:
Computer Skills:
Social/Interpersonal Traits:
We are an equal employment opportunity employer and a certified Drug Free Workplace.
About Smith Douglas Homes:
New home builder, Smith Douglas was recently recognized by Builder Magazine as the 7th fastest-growing private builder in the United States and the 38th largest builder in the Builder Top 100 Rankings. With over 40 years of industry experience, our mission is to enhance people's quality of life, providing our customers with the opportunity to own a quality-built, value-packed new home. Through our proven, disciplined operations, we reduce costs and deliver quality craftsmanship, which translates into a well-constructed and affordable home.
Our mantra: "It's amazing what you can accomplish when you don't care who gets the credit"
