Jobs
>
Springfield

    Marketing Specialist - Springfield, United States - Gap International

    Gap International
    Gap International Springfield, United States

    1 week ago

    Default job background
    Description

    GAP INTERNATIONAL:

    A unique, purpose-driven, consulting company ABOUT THE ROLE We are seeking a Digital Marketing Specialist to join our team and drive our digital marketing efforts to new heights, expanding our reach and increasing brand awareness.

    In this role, you will be responsible for developing, executing, and assessing performance of marketing initiatives to drive new client acquisition and current client engagement.

    You will be an essential partner to generate demand, leveraging data to create powerful touchpoints for each stage of the marketing funnel.

    This position requires a combination of creativity, analytical skills, and technical proficiency.

    If you are passionate about data-driven marketing strategies and thrive in a fast-paced environment, we want to hear from you ABOUT GAP INTERNATIONAL Gap International is a global performance consulting company based just outside of Philadelphia.

    We specialize in helping leaders articulate and fulfill the boldest possible future for their business, creating breakthrough outcomes and aligning the organization's actions to be consistent with that future.

    For over 40 years, we have had an expertise in identifying and shifting mindsets in the organization to deliver unprecedented, quantifiable business results.

    With proven and proprietary methodologies that embed lasting change across an organization, our work unleashes teams across the business to innovate and create new pathways to achieve the desired outcomes for their business.

    RESPONSIBILITIES Develop and implement comprehensive digital brand awareness strategies aligned with company objectives Partner with business development leaders to execute lead gen and nurturing strategies across all stages of the business development funnel Utilize a variety of digital marketing channels, including but not limited to SEO, SEM, email marketing, content marketing, digital advertising, and social media to attract and engage target audiences Manage the MQL process, including lead attribution model Manage and execute marketing and sales email campaigns within CRM (Dynamics 365) Optimize landing pages, website forms, and conversion paths to improve lead capture and conversion rates Monitor, analyze, and report on key performance metrics, such as website traffic, conversion rates, lead quality, and ROI, to track the effectiveness of campaigns Generate actionable recommendations based on data insights to drive decision-making and improve marketing outcomes QUALIFICATIONS 4+ years of marketing experience Undergraduate degree required Proven experience in digital marketing analytics or a similar role, including experience with multi-touch lead attribution tools Demonstrable experience creating, executing and measuring B2B lead gen strategies Proficiency in Google Analytics, CRM platforms, and email platforms such as Hubspot, Constant Contact, MailChimp or similar Track record in managing SEO, SEM, SMM, and email marketing campaigns Strong analytical skills with ability to interpret complex data sets; ability to communicate insights to drive informed decision-making and optimize campaign performance Team player with the ability to collaborate effectively with cross-functional teams GAP INTERNATIONAL ASSOCIATES Purposeful people at work impacting companies around the world.

    People who thrive in a learning environment and enjoy learning, growing, and performing at their best; energized to continually push beyond their comfort zone.

    Comfortable with ambiguity; eager to take on things they don't know how to do.

    Curious and flexible when it comes to their own growth and development, as well as receptive to coaching and feedback to maximize their potential.

    Willing to communicate and contribute thoughts, insights and new ideas to senior leaders both internally and externally.

    One thing that differentiates one's experience at Gap International is everyone has the opportunity to learn our unique consulting methodology.

    We believe it is an important aspect of working with us to become facile in how we produce outcomes with clients.

    Whether one actually consults is based on preference and need, but going through our training program is a key part of successful employment at Gap International.

    WHAT WE OFFER Purpose-driven work An unmatched culture and commitment to ongoing growth and development Highly competitive health benefits Generous 401k Bonus based on company and individual performance Tuition reimbursement International travel opportunities Gap International associates are based out of our corporate office in the Philadelphia metropolitan area.

    In order to be considered for this role, applicants should be legally authorized to work in the US.


    Employment Type:

    Full Time Years Experience:
    years Bonus/Commission: No
  • NBCUniversal

    Marketing Specialist

    1 week ago

    NBCUniversal Philadelphia, United States

    **Company Description** · We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC N ...

  • Endless Pools

    Specialist, Digital Marketing

    3 days ago

    Endless Pools Aston, United States

    We are hiring a **Digital** **Marketing Specialist **to join our **Marketing** team · **DISCOVER** · **Are you passionate about digital marketing? As Digital Marketing Specialist, you will work closely with the Sr. Digital Marketing Specialist to execute paid media, SEO, and othe ...

  • Ridley Bikes

    Marketing Automation Specialist

    1 week ago

    Ridley Bikes Folsom, United States

    Als Marketing Automation Specialist bij Belgian Cycling Factory zul je een cruciale rol spelen in het identificeren van verschillende consumenten touch-points en het opzetten van geautomatiseerde marketingcampagnes in samenwerking met ons technische team. Jouw expertise in gebrui ...

  • Crimson Ventures

    Marketing specialist

    1 week ago

    Crimson Ventures Langhorne Manor, United States

    For the past six decades, we have established ourselves as a manufacturer of medical mattresses and pillows in Langhorne Manor. The name KUBIVENT is now synonymous with quality-oriented, sustainable production in Germany and a service-oriented distribution in the field of medical ...

  • Uphold

    Enterprise Email Marketing Specialist

    1 week ago

    Uphold Philadelphia, United States

    **About Uphold** · The Web3 economy will redefine how financial value is held and transacted - with much activity shifting towards blockchain networks and digital assets. · Founded in 2013, Uphold is a Web3 financial platform that supports almost 300 digital assets and acts as Re ...

  • Nemours

    Marketing Analytics Specialist

    1 week ago

    Nemours Wilmington, United States

    **Nemours is seeking a Marketing Analytics Specialist (hybrid/remote) to join our Nemours Children's Health team in Wilmington, DE.** · Nemours Children's Health Digital Analytics team is growing and seeking a Marketing Analytics Specialist. We are looking for a highly analytical ...

  • Gap International

    Digital Marketing Specialist

    2 weeks ago

    Gap International Springfield, United States

    GAP INTERNATIONAL A unique, purpose-driven, consulting company · ABOUT THE ROLE · We are seeking a Digital Marketing Specialist to join our team and drive our digital marketing efforts to new heights, expanding our reach and increasing brand awareness. In this role, you will be ...

  • QVC

    Specialist - Qvc Payment Marketing

    4 days ago

    QVC West Chester, United States

    Thank you for your interest in joining our team Qurate Retail Group comprises six leading retail brands - QVC, HSN, Ballard Designs, Frontgate, Garnet Hill and Grandin Road - all dedicated to providing a more human way to shop. Qurate Retail Group is the largest player in video c ...

  • The Halpern Law Firm PLLC

    Digital Marketing Specialist

    5 days ago

    The Halpern Law Firm PLLC Ardmore, United States

    Digital Marketing Specialist · This is NOT a social media position. The applicant must be able to maintain a website and be able to edit a website to add additional pages, information and more. Applicant must have a clear marketing background. · Position: Internet/Digital Marketi ...

  • SAP, SE

    Customer Marketing Specialist

    12 hours ago

    SAP, SE Newtown Square, United States

    Be an integral component in the development of retention-focused marketing campaigns, to maximize customer engagement and lifetime value, and drive pipeline across all business segments Support the teams event needs including both in-person and vi Marketing Specialist, Marketing, ...

  • NBC Universal Media, LLC

    Marketing Specialist

    6 days ago

    NBC Universal Media, LLC Philadelphia, United States

    NBCU Philadelphia (NBC 10, T 62, NBCSP) is seeking a high-performing individual that has effective communication that can coordinate, write and execute presentations in a timely manner and develop pitch ideas. The Integrated Marketing Specialist is r Marketing Specialist, Marketi ...

  • eLocal

    Marketing Specialist

    1 week ago

    eLocal Philadelphia, United States

    eLocal is a rapidly growing digital advertising company that connects millions of consumers all over the country with the local professionals they need, when they need them. Vincodo, our dynamic and successful digital agency team, is looking to add a new Marketing Specialist. Thi ...

  • Fresh Form Draft

    Marketing Specialist

    1 day ago

    Fresh Form Draft Philadelphia, United States

    Marketing Specialist · Department: Endorse Infinity · Employment Type: Full Time · Location: Philadelphia, PA · Compensation: $1,050 - $1,400 / week · Description · Job Title: Marketing Specialist · Company: Endorse Infinity · Location: Philadelphia, PA · About Endorse Infi ...

  • eLocal

    Marketing Specialist

    1 week ago

    eLocal Philadelphia, United States

    eLocal is a rapidly growing digital advertising company that connects millions of consumers all over the country with the local professionals they need, when they need them. Vincodo, our dynamic and successful digital agency team, is looking to add a new Marketing Specialist. Thi ...

  • Fresh Form Draft

    Marketing Specialist

    2 days ago

    Fresh Form Draft Philadelphia, United States

    Marketing SpecialistDepartment: Endorse InfinityEmployment Type: Full TimeLocation: Philadelphia, PACompensation: $1,050 - $1,400 / weekDescriptionJob Title: Marketing SpecialistCompany: Endorse InfinityLocation: Philadelphia, PAAbout Endorse Infinity: At Endorse Infinity, we're ...

  • NBCUniversal

    Marketing Specialist

    4 days ago

    NBCUniversal Philadelphia, United States

    Company Description · We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News ...

  • Endorse Infinity

    Marketing Specialist

    4 days ago

    Endorse Infinity Philadelphia, United States

    Job Description · Job DescriptionDescriptionJob Title: Marketing SpecialistCompany: Endorse InfinityLocation: Philadelphia, PA · About Endorse Infinity: · At Endorse Infinity, we're not just a social media marketing company; we're your partners in digital success. With a passion ...

  • USI Holdings Corporation

    Sales & Marketing Specialist

    16 hours ago

    USI Holdings Corporation Newtown Square, United States

    General Description: · Serve as a strong resource for Employee Benefits and Property & Casualty sales associates. Utilize Microsoft Dynamics customer relationship management (CRM) system to support sales team. Drive efficiency with sales generation and ensure customer retention ...

  • SAP

    Customer Marketing Specialist

    2 days ago

    SAP Newtown Square, United States

    We help the world run better · At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces ...

  • Career Shepherd

    Marketing Specialist

    1 week ago

    Career Shepherd Philadelphia, United States

    This is a remote position. · DISCLAIMER:This job posting is intended for active pooling of candidates who will become part of our talent pool. Your qualifications will be assessed against both current and future job openings. Should your application align with a role that corres ...