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    Marketing Manager - Atlanta, United States - Jupiter Power

    Jupiter Power
    Jupiter Power Atlanta, United States

    1 week ago

    Default job background
    Description


    CorDx is a fast-growing biotechnology company located in [city, state] that is dedicated to developing innovative solutions to improve diagnostic testing for healthcare providers and patients.

    As our Marketing Manager, you will be an integral part of our team, responsible for planning and executing marketing strategies and initiatives to promote our products and services to clients and partners nationwide.

    You will also work cross-functionally with our sales, product development, and customer service teams to ensure a cohesive and effective marketing approach across all channels.

    Responsibilities

    Develop and implement comprehensive marketing plans to increase brand awareness and drive sales growth
    Conduct market research and analysis to identify industry trends, competitive landscape, and customer needs, and provide insights to inform marketing strategies
    Manage and execute various marketing communication campaigns, including email marketing, social media, content development, and advertising
    Collaborate with the sales team to create sales enablement materials and ensure consistent messaging and positioning across all channels
    Lead the planning and execution of tradeshows, conferences, and other events to drive brand awareness and generate leads
    Manage relationships with external vendors and partners to ensure effective execution of marketing initiatives
    Identify and evaluate new marketing opportunities, such as new channels, partnerships, and sponsorships

    Requirements

    Bachelor's degree in Marketing, Communications, or related field
    2+ years of experience in B2B marketing, preferably in the biotechnology or healthcare industry
    Strong analytical and strategic thinking skills, with the ability to analyze data and translate insights into actionable marketing plans
    Proven experience in developing and executing successful marketing campaigns across multiple channels, including email marketing, social media, and events
    Excellent written and verbal communication skills, with the ability to craft compelling messaging and effectively communicate with internal and external stakeholders
    Experience with CRM software and marketing automation tools, such as Salesforce and Hubspot
    Strong project management skills, with the ability to manage multiple projects simultaneously and prioritize workload effectively.

    Benefits

    Health Care Plan (Medical)
    Retirement Plan
    Paid Time Off
    Training & Development
    Company Sponsored Meals
    Individual and Team Bonding Spending

    #J-18808-Ljbffr
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