- Market Analysis - Detailed market analysis through identifying market trends, defining the target market segment and target applications, and conducting competitive analysis
- Product Strategy - Maintains current status of customer/system requirements for existing and future products to create product proposals with market, customer, pricing, competitor, technology assumptions and risks resulting in the new product decision.
- Business Analysis - Effectively forecast product volume and revenue through determination of product value, market and opportunity size, and identifying lead customers. Actively maintains an opportunity pipeline to provide management with a current product family revenue outlook.
- Launch Plan - Formulate the product value proposition and product introduction strategies including: generating sales collateral and providing product consultation supporting the targeted market segment and customer base in order to drive product adoption
- New Product Development - Provides product consultation to product development teams in the design and development stages of products
- Prior experience in a technical marketing, product marketing, or product line management role of power management semiconductor products and/or automotive products
- Prior power management products applications experience highly preferred, but not essential
- Experience developing and executing technical product business plans and strategies
- Ability to influence, gain support and collaborate across functional roles
- Strong written, verbal, and presentation skills.
- This position requires domestic and international travel to work directly with the Analog Devices field sales/FAEs and customers
- 5 to 8 years of relevant work experience with BSEE; MSEE or MBA is a plus
- This position is located in the San Jose California, Phoenix Arizona, Detroit, or Boston, Massachusetts area
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Senior Product Line Manager - Wilmington, United States - Analog Devices
Description
Analog Devices, Inc. (NASDAQ: ADI) is a global semiconductor leader that bridges the physical and digital worlds to enable breakthroughs at the Intelligent Edge. ADI combines analog, digital, and software technologies into solutions that help drive advancements in digitized factories, mobility, and digital healthcare, combat climate change, and reliably connect humans and the world. With revenue of more than $12 billion in FY22 and approximately 25,000 people globally working alongside 125,000 global customers, ADI ensures today's innovators stay Ahead of What's Possible.
The Senior Product Line Manager (PLM) for Automotive Power Products is responsible for market segment selection and product definition through market analysis and rigorous business plans. This position will focus on new product definition and market analysis for Power Management products in the Automotive market. The PLM will identify, evaluate and recommend marketing opportunities consistent with product line objectives thereby maximizing return on investment. By providing product consultation to field personnel and customers about new and existing products, the PLM will build critical long-term relationships with key customer accounts to drive new design wins. Utilizing extensive expertise to creatively solve customer's difficult power management problems, the PLM will enable power architecture breakthroughs thereby creating sustained value propositions.
Responsibilities:
Analog Devices is an equal opportunity employer. We foster a culture where everyone has an opportunity to succeed regardless of their race, color, religion, age, ancestry, national origin, social or ethnic origin, sex, sexual orientation, gender, gender identity, gender expression, marital status, pregnancy, parental status, disability, medical condition, genetic information, military or veteran status, union membership, and political affiliation, or any other legally protected group.
EEO is the Law: Notice of Applicant Rights Under the Law.
Job Req Type: Experienced
Required Travel: Yes, 10% of the time
Shift Type: 1st Shift/Days