Jobs
>
Chicago

    Marketing Operations Analyst - Chicago, United States - Riverside Insights

    Riverside Insights
    Riverside Insights Chicago, United States

    2 weeks ago

    Default job background
    Description

    Job Description

    Job Description

    Empower Riverside Insights' marketing ops muscle by leading the strategic use of CRM solutions and marketing automation to win new business and cultivate loyal customers. In this role, you will work with a cross-functional team to seamlessly connect diverse business units and personas through data-driven strategies, nurturing meaningful engagement and catalyzing growth. Your mission is to navigate layers of market and customer complexity with finesse, steering our marketing operations towards unparalleled efficiency, personalization, and impact, while fostering a culture of innovation and collaboration.

    In this role, you will get to:

    • Improve the efficiency and effectiveness of marketing systems across all business units and product offerings.
    • Assist in setting up of CRM to meet Riverside Insight's needs, including creating workflows, lists, templates and reports.
    • Maintain the lead nurturing process, manage lead scoring and ensure effective handoff to sales team.
    • Manage CRM integrations with other platforms to streamline process and data flow
    • Establish a data-driven marketing culture by leveraging insights to inform demand gen strategies, campaign tactics, and engagement next steps.
    • Develop, track and implement processes and reporting alongside Lifecycle Marketing Specialist around CAC, Paid site visits, MQL's, CTR's, etc.
    • Collaborate on building workflows and ensure clean data to maximize the positive impact of campaigns and lifecycle automation.
    • Develop and monitor metrics to measure LCA effectiveness (ROI) and influence of marketing efforts.
    • Analyze marketing performance data to identify trends, opportunities, and areas for improvement.
    • Collaborate with business unit marketing leaders to align marketing operations infrastructure (data, systems, processes) with marketing strategies to support specific unit goals.
    • Manage and maintain the integrity of data within CRM, including importing/exporting data, cleaning up of duplicates and ensuring data consistency.
    • Support account enrollment in lifecycle automation for current customers.
    • Collaborate with external Vendors and Internal Stakeholders to build a Future state of the art CRM to support Riverside and its subsidiaries.

    Disclaimer
    The above statements describe the general nature and level of the work performed by people assigned to this work. This list does not cover all possible duties, tasks, or responsibilities. Riverside Insights may amend or change responsibilities to meet the needs of the business and organization as necessary.

    Requirements

    • Bachelor's degree with 0-3 Years Marketing experience required, Masters preferred.
    • Proficiency with large data sets and using data analytics and visualization tools (excel, Tableau).
    • Strong competence using tools and automation to improve marketing effectiveness.
    • Ability to create structure and optimize processes to improve the efficiency and effectiveness of marketing activities.
    • Strong mastery of working with HubSpot (or similar) CRM and marketing automation tools to lead best practices across the organization.
    • Understanding of marketing principles, lead generation strategies and sales processes.
    • Strong "ecosystem" thinker, with the ability to manage complex x-BU persona and district dynamics with product managers, sales teams, and other stakeholders to align marketing efforts.
    • Project management and influential leaderships skills to drive key initiatives in partnership with technology and data teams to ensure effective utilization of tools and resources.
    • Strong communication skills to liaise effectively with different business units and stakeholders and run point on admin related duties for cross functional teams (CRM basics, user access, etc.)

    Physical Requirements for this position

    • Remote
    • Up to 10% travel for off-site team meetings
    • May require stationary positions (sitting or standing) for extended periods.

    Benefits

    • Medical, Dental, and Vision plans
    • Company paid basic life and AD&D insurance
    • Company paid short-term and long-term disability
    • Supplemental life insurance options
    • Company paid Employee Assistance Program (EAP)
    • Retirement plan with discretionary company matching
    • Flexible Spending Account (FSA) and Health Savings Account (HSA) options
    • Premium subscription to Calm for employee and dependents
    • Company paid time off (PTO)
    • 13 named holidays, 2 floating holidays, and 4 early-release half days
    • Flexible work arrangements
    • Work-from-home expense reimbursement
    • Tuition Reimbursement Program
    • Company orientation and 30/60/90 Day Onboarding

    Salary: $60,000-$70,000 per year

    Who is Riverside Insights? Riverside Insights is a growth-focused business on a mission to elevate one billion lives globally by 2030 through research-based assessments and technology for educational professionals, students, clinical and behavioral health clients, and workforce talent.

    Why Join Our Team?
    At Riverside Insights, achieving real results for students and educators is more than talk – it's what we do. As we grow, so will you, offering the chance to expand your skills on an ambitious, solution-focused team. Join us in making great work possible, where your well-being and dedication to making an impact go hand in hand. If you're ready for an ambitious, collaborative environment, Riverside is the place for you.

    Riverside Insights is an Equal-opportunity Employer:
    Riverside Insights provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

    Our Commitment to Diversity & Inclusion:
    At Riverside Insights, every employee has the right to a welcoming and inclusive workplace where their diverse backgrounds, experiences, and perspectives are valued and celebrated.

    Thank you for considering joining our growing team and our mission to help elevate potential globally Please check out to learn more about our work.

  • Northwestern Memorial Healthcare

    Operations Analyst

    2 weeks ago

    Northwestern Memorial Healthcare Chicago, United States

    **Company Description** · At Northwestern Medicine, every patient interaction makes a difference in cultivating a positive workplace. This patient-first approach is what sets us apart as a leader in the healthcare industry. As an integral part of our team, you'll have the opportu ...

  • Northwestern Medicine

    Operations Analyst

    2 weeks ago

    Northwestern Medicine Chicago, United States

    The** Operations Analyst** **reflects the mission, vision, and values of NM, adheres to the organization's Code of Ethics and Corporate Compliance Program, and complies with all relevant policies, procedures, guidelines and all other regulatory and accreditation standards. · The ...

  • PartsTrader

    Operations Analyst

    3 days ago

    PartsTrader Chicago, United States

    In this newly created role of Operations Analyst, your strength lies in your attention to detail and ability to see connections, especially in managing contracts. While you're not expected to be an attorney, you must have enough understanding to grasp what's advantageous to the c ...

  • CIBC

    Operations Analyst

    4 days ago

    CIBC Chicago, United States

    We're building a relationship-oriented bank for the modern world. We need talented, passionate professionals who are dedicated to doing what's right for our clients. · At CIBC, we embrace your strengths and your ambitions, so you are empowered at work. Our team members have what ...

  • Lake Shore Associates

    Financial Operations Analyst

    3 weeks ago

    Lake Shore Associates Chicago, United States

    **Financial Operations Analyst** · Lake Shore Associates (LSA) is seeking a Financial Operation Analyst that will provide accurate, timely, and data-based information on organization's financial budget, chargebacks and reconciliation of invoices and charges, and review and contra ...

  • Optiver

    Trading Operations Analyst

    2 weeks ago

    Optiver Chicago, United States

    Join Optiver as a Trading Operations Analyst and dive into the exhilarating world of cutting edge market making and trading systems. As a Trading Operations Analyst, you will work on the trading floor gaining in-depth exposure across our quantiative trading, development and corpo ...

  • City of Chicago

    Chief Operations Analyst

    2 weeks ago

    City of Chicago Chicago, United States

    **Job Number**:394818** · **Description** · JOB ANNOUNCEMENT · - Chief Operations Analyst · - Chicago Police Department · **Number of Positions: 1** · **Salary**:$106,620.00** · Under direction, supervises and participates in the strategic planning and development of business pro ...

  • StoneX Group

    Operations Business Analyst

    1 week ago

    StoneX Group Chicago, United States

    Overview: · Connecting clients to markets - and talent to opportunity · With 4,300 employees and over 400,000 retail and institutional clients from more than 80 offices spread across five continents, we're a Fortune-100, Nasdaq-listed provider, connecting clients to the global ma ...

  • Tempus

    Sales Operations Analyst

    1 week ago

    Tempus Chicago, United States

    **Passionate about precision medicine and advancing the healthcare industry?** · Recent advancements in underlying technology have finally made it possible for AI to impact clinical care in a meaningful way. Tempus' proprietary platform connects an entire ecosystem of real-world ...

  • Home Chef

    Operations Excellence Analyst

    2 weeks ago

    Home Chef Chicago, United States

    Overview: · The Ops Excellence team at Home Chef is a small but growing group of talented individuals that tackle some of our biggest challenges in operations. Sometimes referred to as Home Chef's operations "SWAT" team, we work on cross-functional initiatives that help to define ...

  • themesoft

    Kyc Operations Analyst

    3 weeks ago

    themesoft Chicago, United States

    Hi professionals; · **This is Thiru from Themesoft INC.** · **Kindly let me know if you are interested in this opportunity** · Role: KYC Operations Analyst · Location: Chicago,IL · Job description: · - 1 to 4 years of KYC Operations experience · - Study of legal and commercial do ...

  • StoneX Group

    Operations Business Analyst

    2 weeks ago

    StoneX Group Chicago, United States

    Overview: · Connecting clients to markets - and talent to opportunity · With 4,300 employees and over 400,000 retail and institutional clients from more than 80 offices spread across five continents, we're a Fortune-100, Nasdaq-listed provider, connecting clients to the global ma ...

  • City of Chicago

    Principal Operations Analyst

    2 weeks ago

    City of Chicago Chicago, United States

    **Job Number**:395957** · **Description** · **JOB ANNOUNCEMENT** · **PRINCIPAL OPERATIONS ANALYST** · **Department of Family and Support Services** · **Number of Positions: 1** · **Description** · **Essential Duties**: · **Designs and implements data analysis and reporting that i ...

  • Riverside Insights

    Marketing Operations Analyst

    3 weeks ago

    Riverside Insights Chicago, United States

    Empower Riverside Insights' marketing ops muscle by leading the strategic use of CRM solutions and marketing automation to win new business and cultivate loyal customers. In this role, you will work with a cross-functional team to seamlessly connect diverse business units and per ...

  • CIBC

    Operations Analyst Iii

    3 weeks ago

    CIBC Chicago, United States

    We're building a relationship-oriented bank for the modern world. We need talented, passionate professionals who are dedicated to doing what's right for our clients. · At CIBC, we embrace your strengths and your ambitions, so you are empowered at work. Our team members have what ...

  • CONAGRA

    Sales Operations Analyst

    1 week ago

    CONAGRA Chicago, United States

    **What You'll Do**: · - Maintain and enter appropriate information to the master data resources to ensure accurate data for sales personnel, customers and hierarchical structures to support accurate reporting. · - Monitor personnel system accesses and sales responsibilities to en ...

  • OpenGov

    HR Operations Analyst

    2 weeks ago

    OpenGov Chicago, United States

    This role involves working closely with HR leadership to streamline operations and enhance the efficiency of HR practices. This role supports Workday system workflows, auditing for data accuracy, compliance reporting, employee inquiries, verifications of employment, compliance, a ...

  • StoneX Group

    Operations Business Analyst

    2 days ago

    StoneX Group Chicago, United States

    Overview: · Connecting clients to markets - and talent to opportunity · With 4,300 employees and over 400,000 retail and institutional clients from more than 80 offices spread across five continents, we're a Fortune-100, Nasdaq-listed provider, connecting clients to the global ma ...

  • M1 Holdings

    Banking Operations Analyst

    2 days ago

    M1 Holdings Chicago, United States

    Who we are · M1 helps clients build and protect their wealth, day to day and for the long term. Our self-directed platform allows users to invest, borrow, spend and save in one place, using automation to power each user's unique personal strategy. Hundreds of thousands of clients ...

  • Home Chef

    Operations Excellence Analyst

    1 week ago

    Home Chef Chicago, United States

    This Is Who We Are: · - Similar to our recipes, we recognize that variety is the spice of life; therefore, our employees also bring their uniqueness and color to our fantastic team. We're eager to work with humble team players and pragmatic next-level thinkers to innovate on Home ...