Texting has promise, peril for campaigns
April 9, 2012, The Washington Times
Text messaging is posing both new opportunities and dangers for America’s political campaigns. The most widely used form of mobile communication, it has become one of the most effective ways for campaigns to reach supporters, using 160-character messages to encourage last-minute donations or provide information such as where to vote.
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How Obama used social networking tools to win
Scott Goodstein · In his bid to help Barack Obama become the 44th President of the United States, Scott Goodstein spearheaded the use of new social networking and mobile media platforms, harnessing technological innovations to expand the audience base for the Obama campaign. · Read the original ar ...
Democrats must evolve their voter communication strategies
Scott Goodstein · November 9, 2021, The Hill · “I got a call from Bill Clinton!” my grandmother informed me one day many years ago, thrilled that the president of the United States had taken time out of his busy schedule to call her. But he hadn’t. Instead, it was her first encounter with an excit ...
Disinformation via text message is a problem with few answers
Scott Goodstein · September 13, 2022, NBC News · The biggest election disinformation event of the 2022 midterm primaries was not an elaborate Russian troll scheme that played out on Twitter or Facebook. It was some text messages. · Read More Here
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