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    Customer Relationship Management Specialist - Chicago, United States - Fay Servicing

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    ** Customer Relationship Management Specialist**

    **Job Category****:** Fay Financial **Requisition Number****:** CUSTO02797 Showing 1 location **Job Details**

    **Description**

    **About Fay:**

    **Fay Financial**, originated in 2008, is a **full-scale real estate services company** that offers mortgage servicing, property renovations, business purpose lending, insurance, and more to homeowners, investors, and clients nationwide. Fay handles a wide range of mortgage loan solutions for prospective homeowners with varying credit histories and also offers refinancing for existing mortgages.

    **Fay Financial** is made up of separate business units offering a complete range of home ownership products and services that provide customers with solutions to navigate the challenges of home ownership while helping them build toward their long-term financial goals.

    **Fay Cares**

    "While others in our industry focus on collecting moneyor elsewe take a kinder, more humane approach when homeowners fall short," explains CEO Ed Fay. "We consider the people behind those mortgages, and work hard to give them the best chance possible to stay in their homes."

    The **Fay-Constructive Foundation** was established to fulfill the **philanthropic mission of Fay Financial employees** to serve the communities in which they live and work. Over 80% of employees across Fay, Constructive, and GenStone affiliate companies make voluntary contributions to the Foundation. Each quarter, their contributions are donated to organizations focused on improving education opportunities, combating poverty, and supporting military service members and first responders.

    Come join us on our journey to serve our customers and be the leader in our industry

    The **Customer Relationship Management (CRM) Specialist** oversees the tools and systems of our enterprise CRM platform. The role is the subject matter expert on the capabilities of the platform and on employing those capabilities to grow customer relationships. The CRM Specialist uses the platform to enhance the customer experience through automated, personalized marketing communication. The CRM Specialist provides information and data to the organization to better understand customer needs and preferences.

    **What you will bring to Fay:**

    Builds, tests and deploys automated marketing campaigns

    Monitors campaigns to ensure the goals and objectives are achieved

    Manages the intake of new marketing content and maintains a searchable index of approved content

    Distributes leads to sales staff on both a scheduled and ad-hoc basis for outbound telemarketing

    Conducts data quality reviews

    Acts as a subject matter expert for the CRM platform

    **What you will do for Fay:**

    Associates degree; Bachelors Degree in Marketing preferred; High school diploma/GED required

    1-3 years of experience operating a CRM or Lead Management system (Total Expert and/or Velocify preferred)

    1 + years of experience in financial services (mortgage, insurance) or real estate brokerage desirable but not required

    Experience in using CRM platforms to create automated customer journeys based on customer demographics, behavior or preferences

    Experience in executing multi-channel marketing campaigns with measurable ROI

    Has employed content management practices and tools to maintain a library of content that is both up to date and easy to search

    We dont just accept diversity we support it, celebrate it, and thrive on it for the benefit of our employees, our customers and our company. We are proud to be an equal opportunity workplace where we strive to think outside, and not simply check, the box.

    **Qualifications**

    **Skills**

    **Behaviors**

    **:**

    **Motivations**

    **:**

    **Education**

    **Experience**

    **Licenses & Certifications**



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