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    Market Manager - Dallas, United States - Vita Coco

    Vita Coco
    Vita Coco Dallas, United States

    2 weeks ago

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    Description


    The Vita Coco Company, created in 2004 by Co-CEO Michael Kirban and Ira Liran, produces the leading brand of coconut water in the United States with a growing presence around the world.

    The Vita Coco Company's brands include the leading coconut water, Vita Coco; clean energy drink Runa; premium canned water, Ever & Ever; and protein-infused water, PWR LIFT.

    In 2021, The Vita Coco Company became a publicly traded, Public Benefit Corporation.

    With a growing portfolio of natural products, The Vita Coco Company has identified its public benefit purpose as creating ethical, sustainable products that uplift communities and do right by our planet by harnessing and protecting nature's resources.


    In 2022, The Vita Coco Company was certified as a B Corporation furthering the Company's commitment toward operating its business as a force for good, while delivering better-for-you products.

    Vita Coco is headquartered in New York City with international offices in London and Singapore.


    Vita Coco is hiring a Market Manager, who will lead efforts to achieve revenue, depletion, distribution and retail execution goals by improving the performance of our Distributor partners in an assigned Market.

    Markets range in size from one Distributor in two counties to many Distributors across several states.

    The Market Manager will develop and maintain relationships with Distributors to increase share of mind across all levels of their organizations as well as identify opportunities, influence them to capitalize on them and hold them accountable for execution.

    This role is based out of Dallas, TX reporting directly to the Sr. Director of Sales.


    MAIN RESPONSIBILITIES
    Plan and prepare
    Distributor Business Plans
    Innovation launches
    Volume, distribution and retail execution targets (External)
    Market Blitzes
    Action plans to address gaps in performance
    Measure and improve
    Execution against all of the above
    Display execution
    POG adherence
    Distributor Management
    Provide consistent communication relating to execution against distribution targets and display programs
    Leverage scorecards, reports and tools provided by HQ and generate ad hoc reports from iDig and Repsly as needed for local market
    Conduct business reviews, developing appropriate cadence for each depending on size
    Facilitate resolution of issues
    People Management
    Hire, manage and develop a team of direct reports consisting of Retail Sales Managers to manage important retail outlets (where applicable)
    Guide activity, provide performance feedback and support in creation of strengths-based development plans
    Collaboration and Teamwork

    Forge strong partnership with Market Development team, providing them with Distributor support and the resources needed to win at retail.

    Assess the competitive landscape and communicate insights
    Key Call Points
    KDP Area Directors, Market Development Managers and Branch Manager
    Independent Distributor Sales Team


    QUALIFICATIONS:

    Education Required:
    Bachelor's Degree

    Years of experience: 3-5 years field sales experience in the food & beverage industry

    Professional Experience:
    Territory management experience
    Distributor management experience
    Experience leading, managing and holding field Sales employees accountable to goals & KPIs

    Key Skills & Qualifications:
    Willingness to work flexible hours, including evenings and weekends.
    Strong business acumen, relationship management skills, customer focus, and drive for results
    Ability to lift cases of product between 10-35 pounds
    Must have a valid driver's license

    Technical Skills Required:
    Must be able to use basic features in MS Office Suite (Outlook, Excel, Word, PowerPoint)

    The Vita Coco Company is committed to the principles of equal employment.

    We are committed to complying with all federal, state, and local laws providing equal employment opportunities, and all other employment laws and regulations.

    It is our intent to maintain a work environment that is free of harassment, discrimination, or retaliation because of age, race, religion, color, national origin, gender, sex, sexual orientation (including transgender status, gender identity or expression), physical or mental disability, genetic information, marital status, AIDS/HIV status, military service, veteran status, or any other status protected by federal, state, or local laws.

    The Company is dedicated to the fulfillment of this policy regarding all aspects of employment, including but not limited to recruiting, hiring, placement, transfer, training, promotion, rates of pay, and other compensation, termination, and all other terms, conditions, and privileges of employment.

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