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    Enterprise Demand Generation Manager - Westminster, United States - Trimble

    Trimble
    Trimble Westminster, United States

    3 weeks ago

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    Description
    Your Title: Enterprise Demand Generation Marketing Manager

    Job Location: Westminster, Co - Remote locations will be considered

    Our Department: Owner and Public Sector (O&PS)

    Focus Areas: Net New, Cross-Sell

    Are you a revenue-centric marketer that has the right balance of a data driven and creative mind-set? Join our dynamic team and take your career to the next level

    What You Will Do

    The Demand Generation Team within Owner and Public Sector (O&PS) delivers on financial and numerical goals designed to build pipelines and leads for the sales organization. Reporting to the Director of Demand Generation, the Demand Generation Marketing Manager is responsible for planning, coordinating, and implementing B2B enterprise marketing campaigns for owner solutions across Federal, State, City/Local, Government Agencies, Utilities and Private sectors with the primary objectives of ensuring the campaigns speak to their target personas and achieve their pipeline and lead generation goals.
    • Develop campaign strategy and end-to-end integrated marketing programs including multi-channel campaigns across the 3 industry segments.
    • Create and steward the buyer journey, working to reach customers in the right place at the right time
    • Assess campaign content and identify gaps based on campaign needs. Work with external writers, internal SMEs, internal content writers, and design teams to produce content and materials for demand-generation campaigns
    • Maintain direct alignment with sales and industry leads in terms of all campaign communications and strategies
    • Collaborate with internal teams to incorporate and align efforts into an integrated customer experience, understand lead quality, and enable BDR team on lead generation activities
    What Skills & Experience You Should Bring
    • 3+ years of experience in marketing; preferably designing, executing and managing multi - channel marketing campaigns
    • Understanding of the full funnel B2B enterprise buyer journey
    • Experience with marketing tech stack tools like 6Sense, Terminus, DemandBase, Marketo, Eloqua, Pardot, Uberflip, Pathfactory, Salesforce, Outreach, Drift, Zoom, ON24
    • Multi-stakeholder enterprise-wide B2B demand generation
    • Working knowledge of best practices in Account-based marketing
    What Skills & Experience You Could Bring
    • Experience marketing to government agencies in federal, state, and local government
    • Advanced project management skills and active usage of project management tools like , ClickUp, Asana, Smartsheet
    About Your Location

    This role will report out of the Westminster, Colorado Trimble office.

    Remote locations will be considered for the right combination of skills.

    About Our Owner and Public Sector Division

    The Owner and Public Sector (O&PS) organization is a strategic and fast-growing subsidiary of Trimble with a portfolio that includes software, SaaS, and professional services, this business offers a comprehensive range of technology tools for project and asset management lifecycle solutions. Our solutions connect the real world to the digital world and deliver on the concept of "the digital twin". The O&PS organization is creating a unique player in the industry by connecting and scaling up a number of targeted acquisitions over the last several years. The organization is North America focused, with a presence in Colorado, Utah, Florida, and Texas.

    Information For Your Review

    The following links are recommended in order to better your understanding of Trimble and our Owner & Public Sector solutions.
    • About Trimble
    • About Owner & Public Sector
    • About Trimble ALM (Video)
    • About Cityworks
    • Cityworks Platform (Video)
    • About AgileAssets
    • About e-Builder
    • e-Builder Platform (Video)
    • Trimble: Innovation at its best
    • Trimble: A History of Outstanding Innovations
    • Trimble: Life's Work
    Trimble's Inclusiveness Commitment

    We believe in celebrating our differences. That is why our diversity is our strength. To us, that means actively participating in opportunities to be inclusive. Diversity, Equity, and Inclusion have guided our current success while also moving our desire to improve. We actively seek to add members to our community who represent our customers and the places we live and work.

    We have programs in place to make sure our people are seen, heard, and welcomed and most importantly that they know they belong, no matter who they are or where they are coming from.

    Trimble's Privacy Policy

    Pay Equity

    Trimble provides the following compensation range and general description of other compensation and benefits that it in good faith believes it might pay and/or offer for this position. This compensation range is based on a full time schedule. Trimble reserves the right to ultimately pay more or less than the posted range and offer additional benefits and other compensation, depending on circumstances not related to an applicant's sex or other status protected by local, state, or federal law.

    Hiring Range:
    79924

    106000

    Bonus Eligible?
    Yes

    Trimble offers comprehensive core benefits that include Medical, Dental, Vision, Life, Disability, Time off plans and retirement plans. Most of our businesses also offer tax savings plans for health, dependent care and commuter expenses as well as Paid Parental Leave and Employee Stock Purchase Plan.

    Trimble is proud to be an equal opportunity employer. We welcome and embrace our
    candidates' diversity and take affirmative action to employ and advance individuals
    without regard to race, color, sex, gender identity or expression, sexual orientation,
    religion, age, physical or mental disability, veteran status, pregnancy (including
    childbirth or related medical conditions), national origin, marital status, genetic
    information, and all other legally protected characteristics. We forbid discrimination and
    harassment in the workplace based on any protected status or characteristic. A criminal
    history is not an automatic bar to employment with the Company, and we consider
    qualified applicants consistent with applicable federal, state, and local law.

    The Company is also committed to providing reasonable accommodations for
    individuals with disabilities, and individuals with sincerely held religious beliefs in our job
    application procedures. If you need assistance or an accommodation for your job, contact
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