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    Senior Director of Brand - Austin, United States - Women In Retail Leadership Circle

    Women In Retail Leadership Circle
    Women In Retail Leadership Circle Austin, United States

    2 weeks ago

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    Description

    About Kendra Scott:


    We are a fun, talented and driven team dedicated to providing our customers with gorgeous products and a WOW experience.

    Family, fashion and philanthropy are at the core of our company and though we move at a very fast pace, we are committed to maintaining a family-oriented work environment and giving back to our community.

    A passion for great design, dedication to innovation and a strong social media presence are our building blocks for creating a unique and engaging lifestyle brand across all channels, including retail stores, wholesale accounts and e-commerce.

    Our headquarters are located in the heart of Austin, Texas, and we embrace the unique vibe and energy of our hometown as an inspiration for our brand and company culture.


    Position Overview:


    We have an exciting career opportunity in our Marketing department to develop customer-facing, strategic campaigns that will generate excitement and revenue for the Kendra Scott brand You'll be tasked with creating a competitive, cohesive, and on-brand strategy through cross-departmental collaboration to meet company objectives and take advantage of peak promotional periods.

    The Senior Director of Brand will work on multiple, large-scale product launches, campaigns and partnerships simultaneously while partnering with the VP of Brand Marketing as the main voice of the brand for communication and company buy in.


    Responsibilities:

    • Partner with the VP of Marketing on multi-channel launch plans and long-term momentum generating activations that achieve business targets and drive brand awareness
    • Collaborate with Marketing, Retail and Merchandising teams to develop and communicate successful brand messages and marketing campaigns
    Create overarching strategy for all brand partnerships and activations that further drive brand message and resonate with our customers


    • Drive the brand's marketing initiatives through partnership with overall BrandX team
    • Set objectives and KPIs for each launch plan working cross-departmentally and with the executive team to align with long-term company goals

    Our ideal Candidate will have:

    • A Bachelor's degree
    • Knowledge of current industry trends and a proactive approach to staying up to date
    • 8-10 years of experience in a Brand Director role
    • The ability to effectively interface and collaborate with key decision makers
    • A passion for leading the delivery of dynamic, top-notch customer experiences
    • An understanding of the Kendra Scott Customer and the desire to learn more
    • An analytical and solutions-focused mentality
    • Passion for the brand and its core values: Family, Fashion, Philanthropy
    #J-18808-Ljbffr
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