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    Brand Manager - New York, United States - Compana Pet Brands

    Compana Pet Brands
    Compana Pet Brands New York, United States

    4 weeks ago

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    Description

    Title:
    Brand Manager


    Location:
    Chesterfield, MO


    Hybrid Schedule:
    Tuesdays-Thursdays in office

    We are actively seeking a

    Brand Manager

    to join our growing organization and help us Nurture What You Love

    For over 150 years, Compana Pet Brands has been nurturing the lives of pets and their families.

    Like you, we know pets are an important part of the family and just like family, they always come first.

    Our team of passionate pet lovers around the world are dedicated to delivering care and wellness solutions that improve the quality of life for pets of all shapes and sizes, through all stages of their lives.


    As we continue to grow, we are looking for a results-driven Brand Manager to lead the development, execution, and management of our brand strategies.

    The ideal candidate will have a proven track record of driving brand growth, implementing marketing initiatives, and cultivating strong consumer connections.

    This role will be instrumental in shaping the identity and market presence of our brands across various channels.

    As our Brand Manager, you'll make an impact by:

    Developing and implementing comprehensive brand strategies aligned with company objectives, revenue and share goals.

    Conducting market and category research to identify consumer trends, competitor activities, and emerging opportunities.

    Defining innovation architectures and roadmaps for portfolio brands.

    Leading the planning and execution of integrated marketing campaigns to drive brand awareness, engagement, and sales.

    Monitoring and analyzing key performance indicators (KPIs) to evaluate the effectiveness of marketing efforts and make data-driven recommendations.

    Collaborating with Sales, Product Development, and Operations teams to ensure alignment on brand objectives and strategies.


    Supervising and mentoring a team to ensure the successful execution of brand strategies, new product development initiatives, and marketing campaigns.


    What you need to succeed:
    Bachelor's degree in Marketing, Business, or related field.


    Proven track record of at least 3 years of experience in brand strategy, planning and execution, preferably within the consumer goods industry.

    Strong understanding of market trends, consumer behavior, and competitive landscape.

    A master's degree or MBA preferred.

    Proficiency using Nielsen, Stackline or other analytic tools to monitor brand and industry performance preferred.

    What we have for you:
    A growing team making a difference in the lives of pets and pet families.

    Great work/life balance with PTO, paid holidays and more

    Medical, dental, vision and an employee assistance program to support your well-being.

    401k with company match.

    Casual work environment with a focus on teamwork.

    Paid parental leave.

    Opportunity to enroll in voluntary pet insurance and access to free 24/7 veterinary tele help line.

    To learn more about us:

    Disclaimer:
    This description is representative only and is not exhaustive of the tasks this position may be required to perform.

    #LI-Hybrid
    #J-18808-Ljbffr
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