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    Senior Brand Marketer - Detroit, MI, United States - The Christman Company

    The Christman Company
    The Christman Company Detroit, MI, United States

    1 week ago

    Default job background
    Full time
    Description

    Are you interested in becoming an employee-owner with a leading national general contractor that will provide you with opportunities to Build More in your professional career? The Christman Company is looking for a Senior Marketing & Proposal Specialist in our Detroit, Michigan region.

    As a Senior Marketing & Proposal Specialist, you will lead the development of qualification statements, proposals, and presentation materials in the pursuit of new project opportunities, coordinating pursuit team involvement as well as handling the writing, editing, and graphic layout of the documents in the pursuit of new business relationships and project opportunities.

    You will help develop region-specific marketing strategic plans and coordinate the execution and delivery of the plan in collaboration with their business unit leader and business development representative.

    Working with the Corporate Marketing Director and Integrated Marketing Manager, you will participate in reporting progress and outcomes that fit within the company's overall goals and objectives.

    Create strategy and win themes for project pursuit deliverables including qualification statements, proposals, and presentation materials by leading pursuit teams and writing, editing, and graphic layout of the documents meeting all requirements, deadlines, and delivering the highest level of quality.

    Guide, coach, and manage the strategy and development of teams preparing for oral interviews as well as the materials used in delivering the presentations.

    Lead the development, writing and creation of custom marketing materials and deliverables such as brochures and other collateral materials to generate client focused messaging, visibility and brand awareness for the company in the local marketplace.

    Write regional marketing strategic plans, schedule and coordinate goals/objectives/tactics, work with regional teams and corporate integrated marketing representative to identify strategic markets, raise brand visibility and increase profitable wins.

    Lead and create marketing deliverables as identified in the regional marketing plan by crafting custom content for each local initiative, which can include social media, video content, press releases, on-site story generation, photography, signage, award submissions, web development (including regional pages) and more as identified, that meet the marketing directives defined in collaboration with the regional stakeholders.

    Engage clients serving as the local marketing expert by planning and delivering a variety of marketing experiences in the region including corporate events, project events, thank you gifts, client correspondence and proof of outcomes (storytelling to span construction and project completion).

    Make recommendations on the appropriate marketing strategy and deliverables to meet the needs of the region, using creativity and a strong knowledge of the marketplace.

    Using similar strategies and skills as outlined above, demonstrate a commitment to each project and work effectively to get the job done under all circumstances; Participate in corporate strategic planning, marketing department strategy, and marketing-team based initiatives as appropriate to support corporate objectives of growth, brand awareness and message consistency.

    Work within the marketing department to engage corporate marketing in establishing a unified brand look/feel, corporate messaging and shared storytelling, especially partnering with integrated marketing representative to balance regional presence with other company and regional campaigns.

    Partner with creative design representative ensuring the best and highest use of established marketing brand standards.

    Support the business development and marketing outcomes of the whole company through a variety of other activities as necessary.

    Bachelor's Degree in Marketing, Business, Communication, or related focus.
    Minimum five (5) years of overall experience in related job field.
    Must have knowledge of marketing and strategic planning with deliverables.
    Must have intermediate to advanced Adobe InDesign skills. -Equivalent combination of the above education, training, and experience.
    Minimum four (4) years of proposal-specific experience, including professional writing, editing and/or technical proposal development, and processes.
    Advanced knowledge of MS Office Suite applications.
    Advanced knowledge of other Adobe software, such as Acrobat, Photoshop, and Illustrator.
    must be proficient in grammar, spelling and punctuation, and have accurate proofreading skills.
    Strong project management and organizational skills, including attention to detail and ability to work with minimal supervision.

    Strong interpersonal skills and effective relationship building capacity with internal team members at different levels in the organization as well as external partners.

    Through our employee stock ownership plan, each employee-owner shares in the collective success and wealth of our nationally recognized company and is eligible to participate in our comprehensive benefits program, including health insurance, 401K contribution, professional development and tuition reimbursement, and more.

    We're a top 100-ranked ENR General Contractor that has been building since 1894. Please do not forward unsolicited agency resumes to our applicant tracking system, website, or to any Christman employee/affiliates. The Christman family of companies is an Affirmative Action/Equal Opportunity Employer that is committed to diversity.

    All qualified applicants will receive consideration for employment without regard to age, color, national origin, race, religion, sex, sexual orientation, gender identity, protected veteran status, or disability status.

    We are unable to sponsor or take over sponsorship of an employment Visa at this time.
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