- Analyze marketing data across channels (paid, email, web experimentation, social media, NPS) to identify trends, measure campaign performance, and generate actionable insights.
- Develop and maintain comprehensive dashboards and reports for key stakeholders.
- Collaborate with marketing, product, strategy, and data teams to translate data into actionable strategies.
- Improve marketing workflows and processes to enhance efficiency and campaign performance.
- Champion data-driven decision-making across the marketing department.
- Stay up-to-date on the latest attribution methodologies and tools, recommending and implementing new solutions as needed.
- Develop and implement robust tracking strategies across various marketing channels to ensure accurate data collection and measurement.
- Assist with campaign execution, including budget management, vendor coordination, and reporting.
- Develop and maintain campaign calendars and timelines.
- Identify and troubleshoot campaign issues to ensure smooth execution.
- Stay up-to-date on the latest HIPAA-compliant marketing technology trends and tools.
- Develop and implement martech solutions to support marketing initiatives.
- Train and support other team members on the use of martech tools.
- Assess current operations and identify areas for improvement
- Analyze marketing data across channels to uncover hidden trends and opportunities
- Collaborate with marketing team to refine targeting, creative messaging, and budget allocation
- Champion the adoption and integration of new marketing automation tools and technologies
- Collaborate with the data team to automate marketing reporting by assisting with the extracting, transforming, and loading process to bring marketing data into our data warehouse
- Translate business objectives into measurable marketing goals and KPIs
- Have a passion for changing the way mental health is accessed, delivered, and measured in our system
- You are familiar with KPI (key performance indicators) such as CAC (customer acquisition cost), CTR (click-through rate), CPCs/CPMs, etc. on advertising platforms such as Google Ads, Bing Ads, Facebook Ads, etc
- Have a proven track record of optimizing digital marketing operations and workflows, leading to increased efficiency and effectiveness.
- You possess data-driven decision-making and are skilled in analyzing marketing data across channels (paid, email, web experimentation, social media, NPS) to identify trends, measure campaign performance, and generate actionable insight
- SQL savvy: Ability to write and execute SQL queries to extract and analyze data from databases.
- Looker or Amplitude familiarity: Experience working with Looker, Amplitude or similar business intelligence platforms for data visualization and reporting
- Experience working with CDPs (customer data platforms) such as Freshpaint or Segment
- Have a deep understanding of healthcare
- Are autonomous, self-motivated, and have an exceptional drive to generate growth opportunities for Two Chairs
- Equity in a high-growth start-up
- PTO program, including a Winter Office Closing: Christmas Day (Observed) through New Year's Day
- Comprehensive medical, dental, and vision coverage
- One-time $200 Work from Home reimbursement
- Annual $500 professional development stipend to support your professional development
- Annual $500 subsidized company contribution to your healthcare FSA
- Annual $500 wellness stipend to encourage and support a well-rounded and healthy lifestyle
- Paid parental leave
-
Marketing Operations Manager
1 week ago
Ask Staffing San Francisco, United StatesMillions of people across the world come to Pinterest to find new ideas every day. It's where they get inspiration, dream about new possibilities and plan for what matters most. Our mission is to help those people find their inspiration and create a life they love. · We are look ...
-
Marketing operations manager
15 hours ago
WaterSHED San Francisco, United StatesAbout WatershedWatershed is a software platform for running a world-class climate program. We measure our success in the carbon reduction achievements of our customers. We are looking for team members who love product-building, want to work hard at a mission-oriented startup, and ...
-
Marketing Operations Manager
1 week ago
Russell Tobin San Francisco, United StatesJob Description · Job Description · An American Image Sharing Company is looking to hire a contract Marketing Operations Manager. · Location: REMOTE (PST HOURS) · PAY: $60-75/hourly depending on experience · Contract: 9 months · We are looking for a Marketing Operations Manag ...
-
Marketing Operations Manager
1 week ago
Ask Staffing San Francisco, United StatesMillions of people across the world come to Pinterest to find new ideas every day. It's where they get inspiration, dream about new possibilities and plan for what matters most. Our mission is to help those people find their inspiration and create a life they love. · We are look ...
-
Marketing Operations Manager
1 day ago
Ask Staffing San Francisco, United StatesMillions of people across the world come to Pinterest to find new ideas every day. It's where they get inspiration, dream about new possibilities and plan for what matters most. Our mission is to help those people find their inspiration and create a life they love. · We are look ...
-
Marketing Operations Manager
2 days ago
Envoy San Francisco, United StatesAbout Envoy · Envoy's workplace platform has redefined how companies welcome visitors, improve the onsite experience, book desks and meeting rooms, manage deliveries, and access accurate and unified workplace data in 16,000 locations around the globe by designing products that s ...
-
Director of Marketing Operations
1 week ago
Snorkel AI, Inc. San Francisco, United StatesAbout Snorkel AI · 2024 will be the year that flashy LLM demos move to actual production applications that improve business outcomes. This is more challenging than many had originally thought. · Snorkel AI offers an AI data development platform called Snorkel Flow that lets ent ...
-
Marketing Operations Manager
2 weeks ago
P. A.V. E. San Francisco, United StatesWhy join Pave? · At Pave, our vision is simple - Make Compensation Fair. · How are we going to get there? By building the most intelligent compensation platform, powered by the largest real-time compensation dataset on earth. · We partner with our customers to help them build ...
-
Marketing operations lead
4 days ago
WaterSHED San Francisco, United StatesAbout Watershed · Watershed is a software platform for running a world-class climate program. We measure our success in the carbon reduction achievements of our customers. We are looking for team members who love product-building, want to work hard at a mission-oriented startup, ...
-
Marketing operations manager
3 days ago
WaterSHED San Francisco, United StatesAbout Watershed · Watershed is a software platform for running a world-class climate program. We measure our success in the carbon reduction achievements of our customers. We are looking for team members who love product-building, want to work hard at a mission-oriented startup, ...
-
Marketing Operations Manager
2 weeks ago
Russell Tobin San Francisco, United StatesJob Description · Job Description · An American Image Sharing Company is looking to hire a contract Marketing Operations Manager. · Location: REMOTE (PST HOURS) · PAY: $60-75/hourly depending on experience · Contract: 9 months · We are looking for a Marketing Operations Manag ...
-
Marketing Operations Manager
2 weeks ago
P. A.V. E. San Francisco, United StatesWhy join Pave? · At Pave, our vision is simple - Make Compensation Fair. · How are we going to get there? By building the most intelligent compensation platform, powered by the largest real-time compensation dataset on earth. · We partner with our customers to help them build ...
-
Marketing Operations Manager
1 week ago
Persona San Francisco, United StatesAt Persona, we're building the first universal and comprehensive identity infrastructure to help businesses of all sizes better serve and protect their customers' identities. Our identity platform enables businesses to securely collect and manage their customers' personal informa ...
-
Marketing Operations Manager
1 week ago
Persona San Francisco, United States Full timeAt Persona, we're building the first universal and comprehensive identity infrastructure to help businesses of all sizes better serve and protect their end users' identities. Our identity platform enables businesses to collect and manage their end users' personal information secu ...
-
Marketing Operations Specialist
1 week ago
WTW inc. West Valley City, United StatesReporting to the Marketing Operations Leader, we are seeking a marketing specialist to join our member marketing and communications teams. In this role, you will primarily execute email marketing campaigns to promote products/services and drive customer engagement and action. In ...
-
Marketing Operations Manager
2 days ago
Envoy San Francisco, United StatesAbout EnvoyEnvoy's workplace platform has redefined how companies welcome visitors, improve the onsite experience, book desks and meeting rooms, manage deliveries, and access accurate and unified workplace data in 16,000 locations around the globe by designing products that solve ...
-
Marketing Operations Manager
1 week ago
Sendoso San Francisco, United StatesAbout Your Role: · The Marketing Operations Manager partners across Marketing, Sales and CX to optimize and report on our go-to-market engine. You will support and report on demand generation efforts as well as own, troubleshoot, and improve the core marketing systems and proces ...
-
Marketing operations manager
1 week ago
WaterSHED San Francisco, United StatesAbout WatershedWatershed is a software platform for running a world-class climate program. We measure our success in the carbon reduction achievements of our customers. We are looking for team members who love product-building, want to work hard at a mission-oriented startup, and ...
-
Marketing Operations Specialist
2 weeks ago
WTW inc. West Valley City, United StatesReporting to the Marketing Operations Leader, we are seeking a marketing specialist to join our member marketing and communications teams. In this role, you will primarily execute email marketing campaigns to promote products/services and drive customer engagement and action. In ...
-
Marketing Operations Manager
1 day ago
Sendoso San Francisco, United StatesAbout Your Role: · The Marketing Operations Manager partners across Marketing, Sales and CX to optimize and report on our go-to-market engine. You will support and report on demand generation efforts as well as own, troubleshoot, and improve the core marketing systems and proces ...
Senior Analyst, Marketing Operations - San Francisco, United States - Two Chairs
Description
Job Description
Job DescriptionWe've brought together an exceptional team at the intersection of clinical care, technology, and design to revolutionize how people connect with and receive care. We're united by our collective personal experiences with the mental health care system and a desire to build a better one for everyone. With that, we're excited and honored to have been recognized as one of the 2023 Bay Area Best Places to Work
About the role
Are you a data-driven problem solver with a passion for making healthcare more accessible? As our Senior Analyst, Marketing Operations, you'll play a pivotal role in tackling our biggest attribution challenges and unlocking significant ROI growth for our digital marketing campaigns. You'll leverage your marketing technology expertise and analytical skills to optimize workflows and deliver actionable insights that inform strategic decision-making.
This role reports to the Director of Digital Marketing. It will support many areas of the Two Chairs business, including client growth, clinical talent acquisition, provider partnerships, and health plan b2b marketing.
Core Areas of Responsibility
Data Analysis and Reporting:
Marketing Operations Optimization:
Campaign Management and Support:
Marketing Technology Expertise:
Impact and Success Indicators
Where you'll make an impact in the first 90 days:
Where you'll make an impact in the first year:
You'll be successful if you have:
Compensation & Benefits
We offer perks and benefits that support the health and well-being of our teams, including:
About Two Chairs
At Two Chairs, we are building a world where everyone has access to exceptional mental health care. We do this by bringing people together at the intersection of clinical care, technology, and design. We are passionate about mental health and excited to be a part of a team that is bringing personalized, data-driven therapy to California, Washington, and eventually nationwide.
Diversity, equity, and inclusion are the principles guiding how we build our business and teams. We encourage interested candidates from diverse backgrounds to apply even if they don't think they meet every expectation of the role.
Please stay alert to protect yourself from sophisticated job scams during the recruiting process.
Only emails that come from or are legitimate recruiting messages. Our People Team will not send emails from other domains, or message you using WhatsApp or text messaging in the initial stages. We conduct all interviews by phone or Google Video, and we will never ask you for money or to download software.
More tips from the FTC to avoid job scams:
#LI-Remote #LI-AS1
All applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.
Senior Analyst, Marketing Operations professionals in San Francisco
-
Mark Dunning
Data leader and Problem Solver
-
Michelle Pike
Recruiter at beBee
-
Davis Holmes
Seeking legal assistant positions
-
Kineret Stanley
Data Scientist (ex-Apple, ex-Google)
-
Ali El-Sadany
Senior Strategy Analyst
-
Muhammad Farooq
Product Management Leader, 12 yrs of PM/Founder