- Develops comprehensive communications plans for assigned products which support approved marketing strategies.
- Conducts input sessions with Clients, Agency, Public Relations and Professional Communications to discuss communications plans for new product opportunities, new product launches, and annual marketing plans.
- Develops creative platforms for assigned brand(s). Provides strategic input for Creative Team of Copywriter and Art Director and participates in creative development sessions. Prepares creative platform prior to campaign development.
- Presents recommended consumer and professional audience campaigns and tactics to Clients, with the assistance of key Agency Account Management and Creative staff, when appropriate.
- Investigates and recommends innovative media and sales promotional opportunities. Works closely with Media Analyst in developing media schedules. Meets regularly with journal and video representatives to keep current on industry trends/information.
- Manages development of Clients projects, from initiation to completion, on time, within budget and on strategy.
- Communicates with the Account Supervisor on a regular and consistent basis as to the status of the account, meetings, issues, etc.
- Communicates effectively with all Agency personnel to ensure assigned projects are correctly executed, on time and within budget.
- Conducts strategy review meetings for Creative and Legal/Medical.
- Is ultimately responsible to Clients and Agency management for on-time execution, Legal and Medical accuracy, and satisfactory appearance of assigned communications projects.
- Supervises advertising expenditures on assigned products including development of timely reports of budgeted vs actual expenditures
- Provides budget guidelines to Creative and Production Teams on assigned projects.
- Recommends to Clients budget revisions which adjust to budgeted levels or increase or decrease advertising spends in the face of market or competitive activities.
Qualifications - Bachelors degree required.
- Willing to workPacific Standard Time (PST)during core business hours
- Knowledge of advertising agency disciplines including creative, production, personnel management, and project management with 3 to 6 years classic-full-service health care agency experience required.
- Experience in client-side marketing, marketing research or sales is desirable.
- Strong interpersonal, organizational, written and oral communications skills must be demonstrated.
- Strong systems organizational abilities.
- Ability to put together slides, meeting planning activities and lead creative projects.
- Must be solution-oriented.
Additional Information
Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law: - The compensation range described below is the range of possible base pay compensation that the Company believes ingood faith it will pay for this role at the time of this posting based on the job grade for this position. Individualcompensation paid within this range will depend on many factors including geographic location, and we may ultimatelypay more or less than the posted range. This range may be modified in the future.
- We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/visioninsurance and 401(k) to eligible employees.
- This job is eligible to participate in our short-term incentive programs. Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable.The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefitsthat are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid andmay be modified at the Companys sole and absolute discretion, consistent with applicable law. AbbVie is committed to operating with integrity, driving innovation, transforming lives, serving our community and embracing diversity and inclusion. It is AbbVies policy to employ qualified persons of the greatest ability without discrimination against any employee or applicant for employment because of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information, gender identity or expression, sexual orientation, marital status, status as a protected veteran, or any other legally protected group status.
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Account Manager - East Irvine, United States - AbbVie
Description
Company Description
AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas immunology, oncology, neuroscience, and eye care and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us Follow @abbvie onTwitter,Facebook,Instagram,YouTubeandLinkedIn.
Job Description
Job Description:
