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Digital Sales Manager - Lexington, United States - Cumulus Media
Description
Digital Sales Manager in Lexington, KY at Cumulus Media **Location:**
**Experience:**
Not Specified **Job Description**
**CUMULUS MEDIA |** LEXINGTON is searching for a digital sales expert that has an accomplished record of delivering client solutions coupled with successful sales experience in a related digital or broadcast field. The role of the **Digital Sales Manager** is to maximize revenue opportunities by assisting in the sales of complementary digital products under the Cumulus C-Suite umbrella as well as the markets/stations digital assets (email, website, app, streaming, podcasts, video and social).
**Who We Are:**
**CUMULUS Lexington has 5 radio stations. WVLK News Talk 590AM/97.3FM is the heritage News Talk station in Central KY. WVLK-FM 92.9 Country, playing the most New Country music in the market. WXZZ-FM ZRock 103.3 playing Active/Classic Rock music, WLTO-FM 102.5 Top 40 Hits and WLXX-FM 101.5 Jack FM playing Classic Hits.**
This individual will integrate digital products and services into our robust radio asset offerings and identify innovative ways to meet the marketing needs of new and existing clients. This is a leadership position and will be responsible for collaboratively working with the clusters overall sales leadership and coaching fellow sales team members on selling our suite of digital products
**Key Responsibilities:**
Resident expert in all digital products offered by Cumulus including:
+ Our vast marketing extension programs including targeted email, targeted display and geo-fencing, video and social solutions
+ Our local digital marketing services including website creation, social media and reputation management
+ Our Station Digital Assets display and mobile ad positions, pre-roll video. Social media, podcasting and in-stream ads
Act as primary liaison with all market selected third-party vendors (e.g. email and ad targeting vendors) for sending and fulfilling orders, RFPs
Train and coach AEs on digital advertising tactics and products as well as work with vendors to fulfill client needs
Collaborate with sales leadership to develop and execute digital packages and solutions
Measure, grow and exceed digital sales and market share goals
Assist in the preparation, creation and delivery of compelling presentations to clients
Analyze and provide necessary sales reports, market analysis and identify growth opportunities for digital assets
**Core Competencies:**
Ability to develop, demonstrate and train people in digital products and sales strategies
Demonstrate knowledge of selling digital products and applications, including; SEO/SEM, mobile, social media, reputation management, targeted ads (geo-fenced, behavioral) and how they work in tandem with radio assets
Creative thinker and problem solver
Highly organized with ability to support multiple ad buys at the same time
Skilled in oral/written communications with the ability to articulate ideas and guidance concisely and professionally.
Comfortable presenting to a diversified array of prospects/clients
**Job Requirements**
**Qualifications:**
Bachelors Degree in Radio and Broadcasting, Communications, Journalism, English or closely related field and (2) years of related experience preferred.
All new hires must be fully vaccinated for COVID-19 by date of hire, subject to legally-mandated accommodations
**What we offer:**
Competitive pay
Collaborative and creative work environment
Recognition and reward for outstanding performance
Medical, Dental & Vision Insurance coverage
401K
Paid Vacation & Holidays
For immediate consideration, please visit
For more information about CUMULUS MEDIA, visit our website at:
**CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).**
