Marketing Director - Kalamazoo, United States - HR Collaboration Group LLC

HR Collaboration Group LLC Kalamazoo, United States

2 weeks ago

Description

Job Description

Marketing Director

This role is located in the Michiana Indiana area.

Want to be a part of an organization that is focused on providing students with access to high-quality education? Enjoy working in an environment that is challenging, inclusive, and rewarding?

Then, we have a spot for you

What We Offer:

Exciting innovative, collaborative, and team-oriented work environment
Challenging and progressive career development
Competitive salaries
Comprehensive Health & Wellness programs
Best practice PTO policies and paid holidays
Retirement savings program with employer matching
Open communication, recognition programs, and team-building events
And much more for motivated, results-oriented individuals who want to make a real difference in their community and role

What You'll Do:

As the Marketing Director, you will research, develop, direct, and execute a comprehensive internal and external business plan to build the brand, market share, and success of the organization.

Your Accountabilities in the Role:

Researches, develops, directs, and executes a short- and long-term business and sales strategy to meet or exceed brand-identity goals, along with student participation, and gross profit margins.
Establishes and networks with market alliances for key partnerships to build the brand and success of the organization.
Leads, mentors, and coaches a sales and service-related team to continually grow the skillsets of the group, while driving participation and profit goals.
Communicates and collaborates with the Leadership Team on the market trends and competitive landscape, providing a conceptual strategy for the annual business planning process.
Leads and executes on Sales, Marketing, and Communications initiatives with the team to ensure business goals are understood, reviewed and carried out to meet annual business goals.
Manages the comprehensive training and communication of value streams and other strategic action plans to ensure associated team members are prepared for implementation and rollout.
Develops and maintains complete and up-to-date files on all activities, contracts, and contacts to drive business development opportunities.

Position Requirements:

Education: A Bachelor's Degree in Sales, Marketing, Business, or similar field; will consider a combination of education and experience. An MBA would be a plus.
Experience: 5+ years of progressive experience in leading the sales, marketing, and customer service areas within a nonprofit or education industry preferred. Branding experience required.
Certification(s): N/A
Functional Skills: Strategic thinker with the ability to research, develop, plan and execute on Sales and Marketing initiatives; excellent attention to detail, prioritization, analytical, and organizational skills; strong financial acumen to manage the departmental budget and execute on sales and branding forecasts, metrics, summations and detailed profitability information on an ongoing basis; proven expertise in analyzing the market and trends, taking appropriate actions to achieve participation numbers and profitability goals.
Technology Aptitude/Skills: Proficient PC skills, MS Office experience.
Language Skills: Strong written, verbal, and presentation skills; ability to present to groups and train others.
Leadership/Behaviors: Self-motivated, with strong initiative who has a background of managing their work/results on their own; excellent collaboration and networking skills; demonstrates high customer-service, leadership, integrity and support; positive and optimistic; takes initiative and get things done; ability to develop, mentor, and coach others; ability to set parameters to ensure goals are met; continuous learner with the ability to reflect and make well thought out decisions; creativity to enhance solutions targeted towards business goals. Strong ability to negotiate and build relationships.
Culture Match Behaviors: Professional in appearance with an entrepreneurial spirit who has a drive to create an impact with a commitment to integrity and honesty.

Other Important Information:

Salary: Salary is commensurate with proven expertise.

And, the compensation will grow as the team member grows

Reports To: Superintendent

Core Hours: Typically, 8 - 5 pm; hours vary based on projects and workload.

Typical Work Week: M-F; (Some weekends required when applicable); hours a week on average

Direct Reports: 2-3 Employees

Work Conditions: Office environment

Travel: None

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