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    Senior Data Analyst - West Columbia, United States - Union

    Union
    Union West Columbia, United States

    3 weeks ago

    Default job background
    Description


    We've worked hard to establish an open, collaborative and creative agency environment over the past decade, and we are continuing to grow.

    If you think you're a great candidate, let us know.

    Apply (by clicking the relevant button) after checking through all the related job information below.

    Over the past decade at Union ) , we've worked hard to establish an open, collaborative, creative agency environment.

    We continue to grow and change with the needs of our clients to include our most recent evolution, joining Valtech, a global business transformation company.

    Our creative & performance marketing expertise, combined with Valtech ) 's market reach & resources, will accelerate Valtech's expansion of marketing services in North America. This new partnership will take our existing boutique shop to a global scale.

    Together, we will transform how our clients build relationships with their customers by providing end-to-end technology and marketing services that support the entire customer experience journey.

    We're thrilled for this next chapter under a shared vision with our new Valtech colleagues & clients around the world.


    We're looking for a Senior Data Analyst with proven experience in tracking implementation, A/B testing, audience targeting, performance marketing measurement, reporting and data analysis implementing tracking, and finding opportunities for improvement in marketing initiatives.


    If you're looking to create best in class, integrated campaigns at a boutique creative agency backed by the power of a global network, drop us a line.

    Requirements

    Marketing Analytics Skills

    Strong communicator with excellent verbal, written and presentation skills for presenting data in a digestible way

    Experience working with digital paid & organic marketing data (Paid Display, Google Ads, Programmatic, Paid Social, Facebook/Instagram, Twitter, LinkedIn etc.)

    Understanding of conversion tracking and Attribution Models

    Ability to digest data and provide actionable insights for key client stakeholders

    Analytics & Implementation Skills

    Expert-level experience using Google Tag Manager

    Working experience using Google Analytics 4

    Experience using and manipulating the dataLayer on sites for advanced tracking/tagging for Google Analytics 4

    Nice to Haves

    Experience tagging with Floodlight and u-variables

    Experience using visualization & BI platforms (Tableau, Google Data Studio, PowerBI, Datorama, etc)

    Experience with alternative Analytics platforms to GA (i.e Piwik Pro, Adobe Analytics, Amplitude, etc)

    A/B/Multivariate testing (Google Optimize, Optimizely, VWO, or similar)

    Experience with App Analytics (Firebase or similar)


    If you do not meet all of the requirements we will still love to review your application and talk to you about this opportunity.


    Qualifications:
    Minimum of 5 years' data analysis experience within a digital or data agency

    Proficient in Google Tag Manager & Google Analytics 4

    Experience developing clear, actionable insights from digital, paid and organic marketing data


    What we're looking for:


    Over the years, Union has built an open and fun environment around our six core values; Creativity, Innovation, Collaboration, Kindness, Passion, and Hard Work.

    Therefore, regardless of the position, we are looking for people to join the team that have:

    Ability to think creatively

    Ability to bring innovative solutions to the table

    Ability & desire to work collaboratively within a team environment

    Genuinely nice and kind personality

    Passion for not just fulfilling an assignment, but in adding value, pushing the boundaries and creating amazing work

    Hard-working & self-motivated mindset

    Ability to juggle multiple projects

    Ability to quickly resolve issues as they arise

    Up-to-date knowledge of current trends

    Meticulous attention to details and overall product quality

    Benefits

    Benefits

    Paid Time Off

    Summer Fridays

    Health Insurance

    Profit Sharing Program

    Latest MacBook Pro

    Matching 401K

    Professional Development
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