- Coordinate and guide content development, publication, and production for FLVS websites
- Collaborate with marketing specialists, creative designers, content producers, and developers on new and existing concepts for web
- Define and maintain the character of organizational websites by organizing, editing, and reviewing copy, visual media, and interactive elements
- Update webpages in support of integrated marketing campaigns by collaborating with Marketing & Communications team
- Plan site and page content structure to align with audience strategy and guide execution
- Identify and prioritize web publishing needs and manage day-to-day updates
- Maintain page structure, document templates, graphics, and other web resources
- Conduct regular A/B tests to optimize web performance and increase conversions
- Ensure continuity and standardization in alignment with web and brand style guides
- Provide strategic direction and recommendations to improve web experience and address audience needs, including modifications to content, design, and user flow
- Analyze trends and competitor websites to stay current on best practices
- Provide support and training as needed to individuals involved in maintaining the site
- Meet professional obligations through efficient work habits such as, meeting deadlines, honoring schedules, coordinating resources and meetings in an effective and timely manner, and demonstrate respect for others
- All work responsibilities are subject to having performance goals and/or targets established
- Bachelor's Degree in a related field; or equivalent combination of education and relevant experience
- Three years of supporting, managing, and implementing websites and content
- Experience working with internal customers to gather requirements and provide solutions for business process needs
- Experience working with designers and content producers
- Experience establishing website architecture and user paths
- Experience with Content Management Systems
- Experience working with vendors
- Working knowledge of HTML and CSS
- Experience with Adobe Creative suite
- One or more years with Sitefinity experience, preferred
- Copywriting experience, preferred
- Proficient with web CMS platforms with ability to publish solutions in Sitefinity and WordPress with web parts, workflows, and custom forms
- Ability to learn new software/programs quickly
- Solid understanding of web standards and best practices
- Knowledge of search engine optimization (SEO)
- Knowledge of current technological developments/trends in area of expertise
- Strong ethical, professional, and service-oriented leadership and interpersonal skills
- Implementation and troubleshooting skills needed for changes and modifications
- Ability to enforce policies, procedures, and standards relating to web development
- Ability to prioritize in a fast-paced, growing environment
- Excellent verbal and written communication skills
- Knowledge of Section 508 compliance, preferred
- Frequency of travel: Occasional travel is required for meetings, trainings and conferences; location may vary and may require overnight stays
- Light physical activities and efforts required working in an office environment
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Producer, Web Services - Florida, United States - Florida Virtual School
Description
Job Description
Summary:Our Mission is to equip students for success by developing and delivering highly effective digital learning through an intuitive online platform.FLVS does not discriminate in admission or access to, or treatment or employment in its programs and activities on the basis of race, color, religion, age, sex, national origin, marital status, disability, genetic information or any other reason prohibited by law.
The Position:
Position General Summary:
By skillfully combining an understanding of content needs with technical skills, the Web Producer brings innovative web solutions to life, assisting in the production and evaluation of web resources and content to achieve organizational goals. The Web Producer oversees and informs web design, content strategy, and development from a sitewide and page-level perspective. Having first-hand knowledge of the organizational web presence and architecture, the Web Producer is responsible for the coordination of web projects and maintenance of websites used by B2C and B2B audiences.
Essential Position Functions:
(These essential functions are not to be construed as a complete statement of all duties performed. Employees will be required to perform other job-related duties as required.)
Minimum Requirements:
Education/Licensure/Certification:
Experience:
Knowledge, abilities and skills:
CORE COMPETENCIES FOR SUCCESS:
COMMUNICATION SKILLS
Clearly and effectively conveys and/or presents information verbally; summarizes what was heard to mitigate miscommunication; Shares ideas and perspectives and encourages others to do the same; Informs others involved in a project of new developments; Disseminates information to other employees, as appropriate; Effectively uses multiple channels to communicate important messages; Keeps supervisor well informed about progress and/or problems in a timely manner; Writes in a clear, concise, organized and convincing way for a variety of target audiences; The written message is consistently error-free; The written message has the desired effect on the target audience
CUSTOMER FOCUS
Prioritizes customers (internal and external) and their needs as primary and is dedicated to meeting their expectations; Develops and maintains customer relationships; builds credibility and trust; Quickly and effectively solves customer problems; Provides prompt, attentive service in a cheerful manner; adapts to changing information, conditions or challenges with a positive attitude; Incorporates customer feedback into delivery of service to provide the best experience possible for the customer; Actively promotes FLVS in community by serving as a FLVS ambassador or volunteer
INTERPERSONAL SKILLS
Relates well with others; Treats others with respect; Shares views in a tactful way; Demonstrates diplomacy by approaching others about sensitive issues in non-threatening ways; Considers and responds appropriately to the needs, feelings and capabilities of others; Fosters an environment conducive to open, transparent communication among all levels and positions; Takes the initiative to get to know internal and external customers
FUNCTIONAL /TECHNICAL EXPERTISE
Has the skills, abilities, knowledge and experience to be successful in functional area of expertise; Dedicates time and energy to keeping abreast of the latest information related to area of expertise and technology; Picks up on technology quickly; Does well in technical courses and seminars; Produces high quality work in organized and timely fashion
INDIVIDUAL CONTRIBUTOR COMPETENCIES FOR SUCCESS:
PEER RELATIONSHIPS
Finds common ground and solves problems for the good of all; Can represent his/her own interests and yet be fair to other groups; Solves problems with peers with minimal "noise"; Is seen as a team player and is cooperative; Easily gains trust and support peers; Encourages collaboration; Is candid with peers
CREATIVITY
Comes up with a lot of new and unique ideas; Easily makes connections among previously unrelated notions; Tends to be seen as original and value-added in brainstorming sessions; Takes calculated risks; Is not afraid to try new things and potentially "fail fast"
SELF KNOWLEDGE
Seeks feedback; Gains insight from mistakes; Is open to constructive criticism; isn't defensive; Proactively seeks to understand his/her strengths and areas for growth; applies information to best serve organization; Recognizes how his/her behavior impacts others and incorporates insight into future interactions
PLANNING
Accurately scopes out length and difficulty of tasks and projects; Sets objectives and goals; Breaks down work into the process steps; Develops schedules and task/people assignments; Anticipates and adjusts for problems and roadblocks; Measures performance against goals; Evaluates results
ORGANIZING
Uses his/her time effectively and efficiently; Concentrates his/her efforts on the more important priorities; Can attend to a broader range of activities as a result of organizing time efficiently; Can marshal resources (people, funding, material, support) to get things done; Can orchestrate multiple activities at once to accomplish a goal; Arranges information and files in a useful manner
PROBLEM SOLVING
Uses rigorous logic and methods to solve difficult problems with effective solutions; Probes all fruitful sources for answers; Can see hidden problems; Is excellent at honest analysis; Looks beyond the obvious and doesn't stop at the first answers
DRIVE FOR RESULTS
Can be counted on to exceed goals successfully; Very bottom- line oriented; Steadfastly pushes self and others for results; Is full of energy for the things he/she sees as challenging; Not fearful of acting with a minimum of planning; Consistently seizes opportunities; Consistently exceeds goals
Physical Requirements and Environmental Conditions:
(Reasonable accommodations will be made in accordance with existing ADA requirements for otherwise qualified individuals with a disability.