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    Senior Associate Integrated Media Planning - New York, United States - OMD USA

    OMD USA
    OMD USA New York, United States

    2 weeks ago

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    Description

    We are OMD, Adweek's Global Media Agency of the Year in 2020. We are the world's largest media network with more than 12,000 people working in over 100 countries. As the world grows with opportunities, the key is reacting to them, by making better decisions, faster - combining innovation, creativity, empathy and evidence to help them move faster, reach further and take smarter risks every day.

    We pride ourselves on being a people-obsessed, outcomes-focused business that applies evidence and data-based solutions, married with the practice of empathy, to drive performance and growth. When working with our clients, we put ourselves in the shoes of the consumer in order to see the world through their eyes. We focus on finding greater empathy with the consumer so as to uncover insights and opportunities that deliver more valued and valuable connections.

    What You Can Expect:

    Our success is underwritten by our core principles:

    • Dynamic diversity. Bringing diversity of perspective, skillset, and background, as well as the mix of ages, genders, ethnicities, skillsets & backgrounds.
    • Radical collaboration. Connecting a diverse group of people through instinctive structures, skills and mindsets.
    • Rapid prototyping. Fostering a mindset of curiosity in which our people are always building, testing, evolving and retesting hypotheses.

    All of which is underpinned by a commitment to total transparency.

    Qualifications

    • Graduate of a four-year college or university
    • 1-2 years of media planning experience
    • Experience successfully managing individual deliverables, previous involvement in developing and managing media programs and responding to the flow of client media-related needs
    • Comfort planning across channels and platforms
    • Readiness to learn the client service aspect of media planning
    • Command of media fundamentals and ability to educate an Assistant
    • Ready to take on management responsibilities
    • Understanding of key research sources
    • Some knowledge of current trends and innovations in media
    • Comfort with data, analytics and measurement

    Responsibilities

    The Integrated Planning Senior Associate on the King team will be tasked with many day-to-day workstreams across finance, planning, competitive & cultural insight. Along with day-to-day tasks, the Senior Associate will also be involved in long-tail workstreams including integrated campaign planning, thought leadership, innovation, & marketplace intelligence. King clients are based in London, so our OMD team serves as a vital lifeline to raise, analyze, & understand the day-in, day-out cultural conditions & happenings of the US.

    The ideal candidate will be experienced with planning & research tools( Omni, NMI, Ad Intel, Prisma, Pathmatics, PlanIt, ComScore, GWI, eMarketer, WARC, Mintel) & have a strong appetite to learn from and work closely with senior team members & with clients.

    • Passion - approaches any situation with energy and interest. Displays passion for pop culture, trends and motivations in consumer behavior.
    • Problem Solving - clients, partners and even we are imperfect, but all challenges have solutions. Supports management to navigate challenges and/or asks for help from above when needed.
    • Hunger for Data - continually seeks to understand how data is leveraged for reporting and used to define strategies, to defend strategies, and to uncover new opportunities.
    • Delegation - as a manager of our Associate level, this role is where delegation skills begin and are key.
    • Relationship Building - whether internally or with clients, practices the ability to be personal, understanding and a desire to do what's best for the team and the client.

    Compensation Range: $40,000 - $70,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, Benefits include: health/vision/dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation, sick, personal days, paid parental leave, and paid medical leave, STD/LTD insurance benefits. OMG is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.

    OMD is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.

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