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    Sr. Manager, Integrated Marketing - Glendale, United States - ServiceTitan

    ServiceTitan
    ServiceTitan Glendale, United States

    3 weeks ago

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    Description

    Ready to be a Titan?

    We are looking for a dynamic Sr. Manager, Integrated Marketing to drive impactful brand initiatives and strategic marketing campaigns. In this role, you will lead campaign strategy, coordination and execution across channels to ensure a seamless and consistent brand message and experience.

    As a leader of this team, you will need to be both a brand and market expert who aligns the narrative for ServiceTitan portfolio with targeted audience/segment messaging and positioning. S/he will be the glue in Marketing working alongside senior stakeholders. The right person can think big picture but also roll up their sleeves and dig in. Your efforts will help drive awareness, preference, purchase, adoption and growth.

    You'll partner across the organization with Product Marketing, Marketing, Sales and Customer Success, to bring a multi-channel marketing approach to driving awareness and demand for our customers in the Trades. This leader will leverage strong marketing expertise, combined with creativity, and relationship-building skills for success in this role. The ideal candidate has experience in SaaS B2B, fosters continuous learning and extreme ownership as well as a proactive approach to opportunities.

    We are looking for an experienced Senior Manager of Integrated Marketing to lead our brand campaigns from strategy to execution. This role is pivotal in shaping our brand identity and driving engagement across various channels. The ideal candidate will thrive in a fast-paced, highly collaborative, and matrixed environment, possessing a strong blend of strategic thinking, creative vision, and operational expertise.

    What you'll do:

    • Develop in collaboration with Segment Leaders an end-to-end strategy for brand campaigns that align with business objectives and resonate with target audiences.
    • Lead cross-functional teams to execute integrated campaigns across multiple channels (digital, events, PR, content, etc.).
    • Collaborate closely with product marketing, demand generation, and sales teams to ensure campaign alignment and effectiveness.
    • Define campaign KPIs, track performance metrics, and provide insights to optimize campaign outcomes and ROI.
    • Stay abreast of industry trends, competitive landscape, and customer insights to inform campaign strategies.
    • Manage campaign effectively and ensure campaigns are delivered on time and show outcomes.
    • Act as a brand steward, ensuring consistency and excellence in brand messaging and visuals across all touchpoints.
    • Foster innovation and experimentation to continuously improve campaign effectiveness and brand impact.
    What you'll need:
    • Bachelor's degree in Marketing, Communications, Business, or a related field; MBA is a plus.
    • 5+ years of experience in campaign management, brand marketing, or related roles in the B2B SaaS industry.
    • Proven track record of developing and executing successful brand campaigns that drive awareness, engagement, and growth.
    • Strong strategic thinking and problem-solving skills with the ability to translate business goals into effective marketing strategies.
    • Excellent project management skills with a keen attention to detail and the ability to manage multiple projects simultaneously.
    • Experience working in cross-functional and matrixed environments, collaborating with diverse teams.
    • Exceptional communication skills with the ability to articulate ideas, influence stakeholders, and build consensus.
    • Proficiency in marketing technology tools and analytics platforms to measure campaign performance.
    • Creative thinker with a passion for driving innovation and continuous improvement.
    Be Human With Us:

    Being human isn't about checking every box on a list. It's about the experiences we have, people we meet, and the perspectives we share. So, if you have the skills but are hesitant to apply because of your background, apply anyway. We need amazing people like you to help us challenge the conventional and think differently about the problems that we're solving. We're in this together. Come be human, with us.

    What We Offer:

    When you join our team, you're not just accepting a job. You're making a career move. Here's how we'll support you in doing some of the most impactful work of your career:
    • Flextime, recognition, and support for autonomous work: Flexible time off with ample learning and development opportunities to continue growing your career. We offer a comprehensive onboarding program, leadership training for Titans at all levels, and other programs and events. Great work is rewarded through Bonusly, peer-nominated awards, and more.
    • Holistic health and wellness benefits: Company-paid medical, dental, and vision (with 100% employer paid options and 90% coverage for dependents), FSA and HSA, 401k match, and telehealth options including memberships to Headspace, Galileo, One Medical, Ginger and more.
    • Support for Titans at all stages of life: Parental leave and support, up to $20k in adoption reimbursement, on demand maternity support through Maven Maternity, free breast milk shipping through Maven Milk, pet insurance, legal advisory services, financial planning tools, and more.
    At ServiceTitan, we celebrate individuality and uniqueness. We believe that the convergence of fresh perspectives and experiences from all walks of life is what makes our product and culture so great. We strongly encourage people from underrepresented groups to apply. We do not discriminate against employees based on race, color, religion, sex, national origin, gender identity or expression, age, disability, pregnancy (including childbirth, breastfeeding, or related medical condition), genetic information, protected military or veteran status, sexual orientation, or any other characteristic protected by applicable federal, state or local laws.

    ServiceTitan is committed to fair and equitable compensation for all of our employees. We thoughtfully consider a wide range of factors when determining individual compensation. The expected salary range for this role for candidates residing in the United States is between $139,000 USD - $200,000 USD. Compensation for candidates residing outside the United States will vary by location and the specific salary range will be discussed during the hiring process. Actual compensation for an individual may vary depending on skills, performance over time, qualifications, experience, and location. In addition to the base salary, the total compensation package also includes an annual bonus, equity and a holistic suite of benefits.
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