- Manage team workflow and take ownership of account work while driving consistent media results.
- Create and develop media materials - press kits, press releases, media alerts, fact sheets, bios, case studies, etc.
- Develop and maintain relationships with prominent members of the media in order to ensure placements
- Develop strategic communication plans, including media opportunities, tactics, and timelines consistent with the overall PR strategy
- Execute and advise on PR strategies and collaboratively develop strategic media plans
- Create and develop pro-active pitch ideas for clients based on industry, current trends and various announcements
- Monitor media and seek out speaking opportunities for clients as "experts in their field"
- Daily client interaction to update, report on and discuss strategy and results
- Assist in the research, writing and development of new business proposals and presentations
- Provide guidance and leadership to junior-level staff
- Participate in brainstorming sessions to develop strategic/creative thinking for clients
- B.S/B.A in Public Relations or related field
- 2-3 years of PR agency experience, specifically with Lifestyle & Travel based clients
- Strong media relations contacts within travel and tourism
- Travel destination & hotel experience
- Excellent written, verbal and interpersonal skills
- Able to work independently and as part of a team
- Strong leadership and motivation skills
- Proven client relations and supervisory skills
- Creative and energetic personality
- Competitive salary and extensive benefits & wellness program
- Robust PTO
- Summer Fridays (also Winter, Spring and Fall Fridays)
- A flexible, hybrid work model
- Family planning support including an expanded parental leave
- Participation in our sabbatical program
- Growth and development initiatives including "5W University"
- Access to season tickets for pro sports teams
- Charitable giving initiatives including company matching donation program and paid volunteer days
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Account Executive, Lifestyle - New York, United States - 5WPR
Description
Account Executive, Lifestyle (Travel & Tourism)We are seeking a dynamic Account Executive to join 5W's Lifestyle practice. The ideal individual will have worked with Lifestyle & Travel based clients within an agency setting, is an expert at pitching, and possesses superior account and time management skills. This is an exciting opportunity that promises to offer challenges and professional development in an environment where drive, an entrepreneurial spirit, and a commitment to exceed expectations is a winning recipe for success.
Here's what you'll be doing:
Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee's/applicant's background, pertinent experience, and qualifications
For more information please
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. All your information will be kept confidential according to EEO guidelines