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    Marketing Analyst-Loyalty - Irving, United States - 7-Eleven

    7-Eleven
    7-Eleven Irving, United States

    3 weeks ago

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    Description

    Overview:

    ? Who we are

    With more than 13,000 stores in the U.S. and 84,000 stores globally, it is no wonder 7-Eleven, Inc. has been named an iconic brand. In addition to 7-Eleven stores, 7-Eleven, Inc. also operates and franchises Speedway, Stripes, Laredo Taco Company and Raise the Roost locations.

    Since inventing the convenience industry in 1927, 7-Eleven has built a rich 96-year history filled with beloved products like Slurpee, Big Gulp and Big Bite, and fan-favorite holidays like Slurpee Day and Bring Your Own Cup Day.

    Now, 7-Eleven is on a mission to contemporize the brand and redefine convenience and we need your help.

    ? How we lead

    At 7-Eleven we are guided by our Leadership Principles.

    1. Be Customer Obsessed
    2. Be Courageous with Your Point of View
    3. Challenge the Status Quo
    4. Act Like an Entrepreneur
    5. Have an It Can Be Done Attitude
    6. Do the Right Thing
    7. Be Accountable

    Each principle has a defined set of behaviors which help guide the 7-Eleven team to Serve Customers and Support Stores.

    ? About This Opportunity

    Responsibilities:

    The Loyalty Analyst will support the customer analytics for the 7-Eleven Loyalty Team

    Duties and Responsibilities:

    • Create and report on loyalty analytics and customer segmentation
    • Develop thorough understanding of loyalty and product data
    • Create ad hoc analyses and presentations that help define changes in customer behavior and future opportunities
    • Work cross-functionally with other teams to define, execute and measure loyalty test results
    • Present results and key learnings with broader Marketing team
    • Leverage learnings from past campaigns to continue to improve and learn
    • Other duties, including special projects, as assigned by Management
    Qualifications:

    Qualifications:

    • Education: Bachelors/4 Yr. Degree in statistics, econometrics, engineering or related areas with exposure to quantitative techniques and computer programming
    • Experience: 1-2 yrs. marketing, loyalty and/or retail analytics experience preferred
    • Hands-on experience with complex SQL queries is required
    • Familiarity with database marketing and statistical inference techniques preferred
    • Computer proficiency in Microsoft Word, Excel and PowerPoint.
    • Ability to work cross-functionally to drive plans and results.
    • Strong analytical + organizational skills; ability to create strong, actionable insights and stories from data
    • Ability to manage multiple projects simultaneously and to deliver on time in a fast-paced environment.

    #LI-KM1

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