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    Marketing Specialist - Orlando, United States - The Closing Agent

    The Closing Agent
    The Closing Agent Orlando, United States

    2 weeks ago

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    Description
    Job Description


    Job Description Salary:
    Marketing Specialist


    Position Overview:
    We are seeking a dynamic and results-driven Marketing Specialist to join our team.

    The Marketing Specialist will play a pivotal role in developing and implementing innovative marketing strategies to promote our services, enhance brand visibility, drive business growth.

    This position offers an exciting opportunity for a creative individual with a passion for marketing and a keen understanding of the real estate industry.


    Responsibilities:

    Develop Marketing Strategies:
    Collaborate with the marketing team to develop comprehensive marketing plans aligned with company objectives and target audience preferences.

    Content Creation:

    Create engaging and informative content for various marketing channels, including website, social media, email campaigns, blogs, and print materials.


    Digital Marketing:

    Oversee digital marketing initiatives, including SEO, SEM, social media advertising, and email marketing, to increase online visibility and generate leads.


    Brand Management:
    Maintain brand consistency across all marketing collateral and ensure adherence to brand guidelines in all communications.

    Client Engagement:

    Cultivate strong relationships with clients, real estate agents, lenders, and other stakeholders through effective communication and tailored marketing efforts.


    Market Research:
    Conduct market research and competitive analysis to identify trends, opportunities, and areas for improvement in our marketing strategies.

    Event Coordination:
    Plan and execute promotional events, webinars, seminars, and networking opportunities to enhance brand awareness and generate leads.

    Analytics and Reporting:
    Monitor key performance indicators (KPIs) and campaign metrics to evaluate marketing effectiveness and make data-driven decisions for optimization.

    Partnership Development:

    Identify and establish partnerships with industry organizations, real estate professionals, and local businesses to expand our network and reach.


    Qualifications:
    Bachelor's degree in Marketing, Communications, Business Administration, or related field.
    Proven experience in marketing, preferably in the real estate or title industry.
    Strong written and verbal communication skills with a keen eye for detail.
    Proficiency in digital marketing tools and platforms, including Google Analytics, social media management tools, and email marketing software.
    Creative thinking and problem-solving abilities with a results-oriented mindset.
    Ability to multitask, prioritize tasks, and meet deadlines in a fast-paced environment.
    Excellent interpersonal skills and ability to collaborate effectively with cross-functional teams.
    Knowledge of title and escrow processes is a plus.

    #J-18808-Ljbffr
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