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    Remote Product Marketing Senior Manager - Boston, MA, United States - LeanIX GmbH

    LeanIX GmbH
    LeanIX GmbH Boston, MA, United States

    2 weeks ago

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    Description

    As a Product Marketing Manager (f/m/d) you will be responsible for guiding and fuelling the product driven marketing messaging and strategy for our products.

    You will conduct competitive analysis, and market research, will create collaterals to enable our Sales Team and will translate our product roadmap to crisp messaging.

    This role is tightly linked with the sales and demand generation teams to educate them about the strategic positioning of the product to customers, partners, and market influencers.

    You'll be passionate about building customer champions and leveraging customer stories that showcase their success.
    Product Marketing Manager (f/m/d) based in Netherlands, Germany or United States
    Build product marketing plan with go-to-market strategy, compelling positioning, launch plan, pricing, promotion to target personas and industries
    Translate value propositions into impactful sales enablement, case studies, sales sheets, videos, whitepapers and more
    Conceptualize and develop product announcements into blogs, how-to-articles, and product newsletters
    Spearhead content and programs that foster LeanIX' thought leadership in the industry, resulting in higher brand awareness
    BA/BS (computer science, engineering or a related field)
    ~3+ years of product marketing experience in the B2B SaaS industry
    ~ Tech-savvy and enthusiastic for technology with a proven understanding of modern software engineering (DevOps, Microservices, or Cloud Computing)
    ~ Great writing and oral communication skills in English
    ~ Experience in interviewing customers and documenting how the product has delivered benefit
    ~ Skills in collaborating with product management, engineering and customers to come up with great ideas for content

    LeanIX, an SAP company, is a market leader for enterprise architecture management (EAM), driving the modernization of IT landscapes and continuous business transformation.

    Its software-as-a-service solutions empower organizations to create transparency, enabling them to visualize, assess and manage the transition towards their target IT architecture.

    By offering a data-driven and automated approach enhanced with AI, LeanIX helps organizations make sound decisions and collaborate more effectively.

    LeanIX serves over 1,000 companies globally across various industries, including more than 10% of the Fortune 500 and half of the German DAX 40.

    Headquartered in Bonn, and offices in Munich and Berlin (Germany), LeanIX also has a strong international presence with offices in Boston (USA), London (UK), Paris (France), Amsterdam (Netherlands), and Ljubljana (Slovenia).

    In November 2023, LeanIX became part of SAP. Your application information might be therefore shared across both SAP and LeanIX recruiting and hiring teams.

    We believe in transparent communication, personal development, diverse workforce, innovation by creating ideas that prove useful and that our world-class team deserves the best software stack money can buy.

    At LeanIX we have a Hybrid Work Mode which means you work remotely from your home office and work from one of our offices.

    Diversity is vital to driving the growth and success of our company. net.

    LeanIX will not discriminate based on race, color, religion, belief, political affiliation, union membership, age, sex, pregnancy, sexual orientation, gender identity, national or ethnic origin, genetic information, creed, citizenship, disability, protected veteran or marital status, or any other status protected by applicable laws or regulations.

    Software Development

    LeanIX's Continuous Transformation Platform offers SaaS solutions to help IT architects, IT asset managers, business leaders, and DevOps teams achieve transparency and control ov...

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