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Fort Lauderdale

    Marketing Manager - Fort Lauderdale, United States - Prestige Trucking Insurance

    Prestige Trucking Insurance
    Prestige Trucking Insurance Fort Lauderdale, United States

    3 weeks ago

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    Description

    Job Description

    Job Description
    **Get ahead of the other candidates by applying directly to Prestige's Career Website It's easy, once you have completed this application, visit , & stay ahead of the competition

    If you live and breathe marketing, we need to talk Were looking for a flexible and versatile marketer who will be responsible for the growth of our inbound sales channels. To be successful in this role, you should have hands-on experience with web analytics tools and be able to turn creative ideas into effective advertising projects. Ultimately, you will help us build and maintain a strong and consistent brand through a wide range of online and offline marketing channels.

    Responsibilities
    • Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
    • Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
    • Produce valuable and engaging content for our website that attracts and converts our target groups
    • Oversee and approve marketing material, from website banners to hard copy brochures and case studies
    • Analyze consumer behavior and adjust email and advertising campaigns accordingly
    Skills
    • Demonstrable experience in marketing together with the potential and attitude required to learn
    • Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
    • Solid knowledge of website analytics tools (e.g., Google Analytics)
    • Experience in setting up and optimizing Google Adwords campaigns
    • Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
    • A sense of aesthetics and a love for great copy and witty communication
    • Up-to-date with the latest trends and best practices in online marketing and measurement
    • Degree in Marketing or related field

    Job Type: Full-time

    Benefits:
    • Dental insurance
    • Health insurance
    • Vision insurance
    • Life Insurance
    • 401k (matching)
    • Paid time off

    Schedule:
    • 8 hour shift
    • Monday to Friday

    Ability to commute/relocate:
    • Tamarac, FL 33321: Reliably commute or planning to relocate before starting work (Preferred)

    Experience:
    • Marketing: 1 year (Preferred)
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