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    Head of Marketing - Palo Alto, United States - Sterling Kohler

    Sterling Kohler
    Sterling Kohler Palo Alto, United States

    1 week ago

    Default job background
    Description
    Head of Commercial - Kohler Ventures

    Work Mode:
    Hybrid


    Location:
    Hybrid atPalo Alto, CA or New York City, NY
    Opportunity

    Kohler Ventures is an independent company wholly owned by Kohler Co., a global leader in kitchen and bath, power generation, and hospitality.

    Our mission is to build new digital businesses that empower consumers to lead healthier lives.

    We explore how familiar experiences can be enhanced and innovations developed through the integration of leading-edge technology, science, and design.

    Come join us as we build a best-in-class global multi-disciplinary team across artificial intelligence, machine learning, design, advanced software and hardware engineering, strategy, venture investments, sales, marketing, and partnerships.

    A global manufacturing company is launching an incubator to build new digital businesses in areas of strategic importance to the company.

    Our mission is to empower consumers to lead healthier lives.

    We explore how familiar experiences can be enhanced and new innovations developed through the integration of leading-edge technology, science, and design.

    Come join us as we build a best-in-class global multi-disciplinary team across artificial intelligence, machine learning, design, advanced software and hardware engineering, strategy, venture investments, sales, marketing, and partnerships.

    We are seeking a Head of Marketing who is passionate about Growth Hacking and is a Digital first consumer marketer.

    You have expertise in branding, app engagement, and subscription conversion.
    You have a passion for SEO, growth hacking, A/B testing, viral loops, network effects, and digital commerce.

    You will have a successful marketing and commercial track record of growing a business unit or start-up in the digital consumer space.

    In your role as Head of Commercial, you will:
    The Head of Marketing reports to the CEO and manages 3 direct reports (Events, Brand management, and Digital marketing).
    You will lead marketing strategy and provide the strategic vision for our marketing and brand efforts.
    Manage and guide the marketing plan in close cooperation with the CEO.
    Discover trends, stay close to the market and actively leverage these trends for user acquisition and retention.
    Meet user needs - Understand and analyze user needs and translate them into actionable insights.
    Provide data driven leadership - Develop a truly data driven approach to marketing and promote it throughout the team.
    Define marketing measurement and implement those KPIs company wide.
    Own all growth efforts - Become the owner of all growth topics across organization & lobby for marketing interests.
    Track, evaluate, create visibility around, and act on metrics, critical success factors and key outcomes.
    Lead engagement with commercial partners as well as creative and media agencies for marketing activities.

    Skills/Requirements

    10 years of experience (within last 7 years) leading and scaling high growth ventures or new business builds, in a leadership role (C-suite or VP level) with 10+ employees.

    Experience in MedTech, HealthTech, Healthcare, or Digital Consumer Health.
    Have an understanding of the broader regulatory environment.
    Build and worked closely with functional teams in previous start-up experiences to launch and scale products. Ability to drive B2B partnerships and activate DTC.
    Established marketing professional with an outstanding proven track record and reputation within the digital industry.
    Background in performance marketing is desired but a strong generalist grasp on marketing is required.
    Profound understanding of digital marketing on a strategic and tactical level.
    Affinity to software and technology in general & you have experiences with product development processes.
    Strong relationships with best in class agencies, service partners and marketing professionals.
    Entrepreneurial spirit and ability to adapt to changing priorities in a fast-paced environment.
    You are an exceptional story-teller and visionary who effectively engages stakeholders.
    Availabilityto travel as needed.
    Availability to collaboratewith teams and business partners across multiple time zones.
    #LI-NR1
    #LI-Hybrid

    The approved base salary range for this position is $171,800-$220,900. The actual base salary offered to a candidate may be higher than the approved range. This will vary depending on a variety of factors including the candidate's experience, their education, and the work location.

    This position is subject to Area Salary Differential (Cost of Living Adjustment) that ranges from 24.5%-30% of base salary for Northern CA.

    The approved base salary range including ASD for this position is $171,830-$287,170 depending on location. In addition, this position is eligible for a performance bonus and a special project incentive. Available benefits include medical, dental, vision and 401k.
    Applicants must be authorized to work in the US without requiring sponsorship now or in the future.
    Why Work at Kohler Co.?

    Kohler Co.'s mission is to contribute to a higher level of gracious living for those who are touched by our products and services.

    We understand that it takes investment in our associates' development to make that happen.

    So, we offer ongoing investment in each individual's personal development and the opportunity to collaborate with others across functions and roles at Kohler.

    In addition to the investment in your development, Kohler offers a benefits package including a competitive salary, health, vision, dental, 401(k) with company matching, and more
    About Us

    Beyond the competitive benefits and compensation, Kohler proudly offers a rich history, steeped in creativity and a commitment to our associates and communities.

    We invite you to learn more about our culture and company at

    .

    It is Kohler's policy to recruit, hire, and promote qualified personnel in all job classifications without regard to race, creed, religion, age, sex, sexual orientation, gender identity or expression, marital status, national origin, disability or status as a protected veteran.

    If, as an individual with a disability, you need reasonable accommodation during the recruitment process, please contact

    . Kohler Co. is an equal opportunity/affirmative action employer.
    We invite you to learn more about equal employment opportunity by reviewing the Federal

    EEO is the Law

    and the

    EEO is the Law Supplement

    .

    #J-18808-Ljbffr
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