- Support client initiatives to develop strategic marketing campaigns, including local paid media, owned media channels and earned media opportunities.
- Ability to showcase financial decisions on paid media through analytics.
- Manage creation and execution of digital content strategy and calendar across social media.
- Develop email campaigns and analyze results to optimize messaging and engagement rates.
- Partner with Spurs marketing and PR team to develop and manage media press materials and community outreach plan that engages local influencers, organizations, and residents to drive awareness and guest traffic.
- Collaborate with corporate creative services team to develop effective and on-brand collateral.
- Collect quantitative and qualitative data from marketing and communications campaigns, social accounts, and email to produce weekly and monthly reports as outlined.
- Collaborate with Events Programming Manager to support planning for guest-facing events, including strategic support to promote and spread awareness.
- Ability to work long, flexible hours including evenings, weekends, and holidays.
- Other duties, projects, and responsibilities as defined by the business environment.
- To perform this job successfully, the candidate must be able to perform each essential duty above at the highest levels. Bachelor's Degree required.
- 3-5 years of experience in marketing and digital strategy, preferably at an agency or in the restaurant, entertainment, or hospitality industry.
- Working knowledge of Adobe Suite (Photoshop and Premiere)
- Must be able to manage multiple projects and internal stakeholders at the same time.
- Eager, self-starter who has a strong ability to proactively take lead on a project.
- Detail-oriented individual, who takes pride in delivering an accurate product.
- Ability to collaborate with multiple teams.
- Excellent verbal and written skills.
- Proven experience in the oversight of brand marketing initiatives, campaigns, and programs to reinforce brand objectives.
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Marketing Manager - San Antonio, United States - DelMonte Hotel Group
Description
LEGENDS
GLOBAL HOSPITALITY
We believe that exceptional venue experiences should extend beyond game day and show time. From five-star feasts and craft cocktails to local eats and sizzling chef-inspired creations, we are renowned for our exceptional dining experiences. Our fresh, creative cuisine is just the beginning. We strive to delight guests at every turn: candy walls, in-house bakeshops, and a warm welcome at every turn.
THE ROLE
The Marketing Manager will be responsible for developing and executing best-in-class, fully integrated marketing strategy and programs to drive brand awareness and guest traffic to The Rock at La Cantera. As a successful Marketing Manager, you will own creative content capture and strategic execution of social media, collateral, and grassroots marketing to establish the Rock as the premier event destination in San Antonio. The individual will serve as the day-to-day contact for marketing needs for The Rock San Antonio team, they must be an organized multitasker, able to handle many diverse projects simultaneously and meet tight deadlines. Alongside the marketing coordinator, this role will help cultivate the marketing strategies for The Rock at La Cantera and be a pivotal member of the team in establishing The Rock within the community. This role will collaborate closely with Legends Hospitality, Creative, and Spurs internal social media team.
ESSENTIAL FUNCTIONS
QUALIFICATIONS
To perform this job successfully, the candidate must be able to perform each essential duty above at the highest levels. The requirements listed below are representative of the knowledge, skill, and/or ability required.
COMPENSATION
Competitive salary, commensurate with experience, and a generous benefits package that includes medical, dental, vision, life and disability insurance, paid vacation, and 401k plan.
WORKING CONDITIONS
Location: On-site
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to sit, talk, hear, use hands to finger, and handle controls. The employee frequently is required to reach with hands and arms. The employee is required to stand, walk, and stoop. Specific vision abilities required by this job include close vision and the ability to adjust focus.
Legends is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, disability, or genetic information.
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