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    Marketing Manager - San Antonio, United States - Xpel Technologies Corp

    Xpel Technologies Corp
    Xpel Technologies Corp San Antonio, United States

    5 days ago

    Default job background
    Description

    Location:
    San Antonio, TX


    Department:
    Marketing

    Reports to:
    Michael C Mejia

    XPEL, Inc.

    (Nasdaq:
    XPEL), a leading supplier ofautomotive paint protection films, window films, ceramic coatings, andcommercial/residential flat glass film, is currently seeking a MarketingManager.
    XPELoffers a casual, fast-paced environment in a growth-oriented company.

    We offer a very competitive " TOTAL REWARDS "package, including 401(k) matching contributions up to 4%, nearly 3 weeks ofPTO, company-paid short and long-term disability, and a comprehensive health &wellness package.

    Summary We are seeking a motivated andexperienced Marketing Manager to lead marketing initiatives for our non-automotiveportfolios, including architectural, marine, bicycles, etc.

    The ideal candidatewill be a seasoned professional with a proven track record of success indriving growth and engagement across a variety of channels.

    Core Duties

    • Developand implement comprehensive marketing strategies that align with company goals,targeting different audience types. (I.e., architects, property managers, dealers,distributors, and end-consumers).
    • Coordinatecross-channel marketing campaigns across various platforms, optimizingperformance based on channel-specific analytics.
    • Maintainand enhance XPEL's brand identity and positioning within the respective segment(i.e., marine, architectural, bicycle)
    • Createtargeted marketing programs to engage and nurture relationships with existingcustomers and attract new customers.
    • Manageall online marketing activities in partnership with Digital Marketing Manager
    • Workclosely with Sales, Product Development, and other departments to ensure thatmarketing strategies align with organizational objectives and market demands.
    • Measureand report the effectiveness of all marketing campaigns, using data to makeinformed adjustments as needed.
    • Responsiblefor managing the marketing budget efficiently, including forecasting andtracking of expenditures.
    • Conductmarket analysis to identify opportunities and threats, adapting the marketingstrategy accordingly.
    • Otherduties as assigned by leadership
    Job Requirements
    5-7 years of product/service/brandmanagement experience. National/global level preferred.
    Possess a proven ability toincrease brand awareness among multiple target groups
    Ability to travel up to 50%
    Prove track record of working acrossmultiple departments and with outside partners
    Experience in traditionaland non-traditional communication formats
    Strong digital experience.(web, social, advertising, influencers/ambassadors), as well as consumerdigital strategy and tactical development
    Exercise excellent judgmentand make recommendations that balance the needs of key stakeholders.
    Have a strong sense of urgency,integrity, and impeccable professionalism in representing the Brand and Company
    XPEL, Inc


    is an Equal OpportunityEmployer:
    Female / Minority / Disability / Protected Veteran / SexualOrientation / Gender Identity

    #J-18808-Ljbffr
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