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Eagan

    Marketing Strategy Manager - Eagan, United States - Thomson Reuters

    Thomson Reuters
    Thomson Reuters Eagan, United States

    1 week ago

    Default job background
    Description


    The Manager, Corporates Marketing Strategy shapes the marketing strategy for the Segment and Sub-Segments, including the translation of Segment objectives into campaign strategy briefs and marketing plans (timing, budget, mix of tactics).

    Responsible for TR's brand management strategy.
    About the Role
    In this opportunity as Manager, Corporates Marketing Strategy, you will:
    Implement and manage processes to ensure smooth operation of strategic marketing plans, performance measurement and marketing infrastructure
    Collaborate on the execution of worldwide, regional or local marketing and promotional activities and coordinate marketing deliverables and related activities across key internal cross-functional groups
    Functional responsibility for one or more of the following activities: Brand positioning, strategic MarComms, advertising, internet marketing, company-wide promotions and events, email and marketing tools
    Lead marketing strategy for key partnership activities across the Legal, Tax and Risk Corporates businesses, including campaign strategy optimization, digital marketing efforts and creative development
    About You
    You're a fit for the role of Manager, Corporates Marketing Strategy if your background includes:2 years marketing strategy experience
    5+ years experience in campaign planning and management
    Ability to think critically and collaborate across teams to formulate marketing strategies aligned to business strategy
    Ability to lead and inspire others
    Excellent communication skills, including the ability to influence internal and external audiences
    Strong analytical, problem-solving and prioritization skills
    Bachelor's degree from accredited college or university (Preferred)

    #J-18808-Ljbffr
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