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Market Growth Manager
1 week ago
UnitedHealthcare South Portland, United StatesAt UnitedHealthcare, we're simplifying the health care experience, creating healthier communities and removing barriers to quality care. The work you do here impacts the lives of millions of people for the better. Come build the health care system of tomorrow, making it more resp ...
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Market Manager Assistant
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Stellar Enterprises Cumberland, United StatesLocation: 35745 Herborn | Contract type: Full-time, temporary | Job ID: 833098 · What you'll be doing with us: · Do you want to take on responsibility as a leader and contribute to a culture of appreciation? Then support the market management at your REWE Eins A oHG with all task ...
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Marketing and Social Media Manager
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Sabre Yachts Raymond, United StatesThe Marketing and Social Media Manager is responsible for building brand awareness by developing and executing marketing strategies. They will craft (or oversee) promotional messaging and publish or distribute them via advertising, and social media while managing and monitoring t ...
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Market Manager Assistant
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NovaTech Solutions Hebron, United StatesLocation: 85643 Steinhöring | Contract type: Full-time, permanent | Job ID: 788270 · What you will be doing with us: · Do you want to take on responsibility as a leader? Then become the right hand of our store management in all tasks and even take on the role of substitute if nee ...
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Marketing Manager
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Hughes Resources Freeport, United StatesJob Description · Job DescriptionMarketing Manager: Freeport, Illinois · Be the driving force behind our Credit Union's success As the Marketing Manager, you'll lead strategic initiatives to elevate our competitive edge within the markets we serve, including Spanish-speaking mark ...
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Radiant Innovations South Yarmouth, United StatesYou're in the right placeDo you want to start full speed ahead instead of standing still? With us, you can expect a practical entry into a career with diverse development opportunities and a lot of meaning - for you and for all of us. · Discover the daily variety and a company wh ...
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Marketing Design Manager
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Digital Marketing Manager
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Specialist Payments
1 week ago
Apex Dynamics Cousins Island, United StatesCHALLENGE YOURSELF: Are you looking to actively shape your personal development and professional career? Then you've come to the right place at Hauck Aufhäuser Lampe on Cousins Island. We are an innovative and independent private bank with over 227 years of tradition. With around ...
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Cascade Innovations Cousins Island, United StatesAbout the Company · We are a European IT security company that enables organizations to solve user authentication, access management, email, and data security in a user-friendly way. We believe that easy-to-use security solutions are the foundation for a modern digital workplace. ...
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Manager of Marketing
1 week ago
cPort Credit Union Portland, United StatescPort Credit Union is currently seeking a proven dynamic team player for the Manager of Marketing position. The Manager of Marketing of reports to the COO/CFO, and manages the Marketing Coordinator and Marketing Assistant, who collectively make up an efficient and effective depar ...
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Marketing Manager
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Penn Foster Inc Portland, United StatesAbout the Opportunity · This job description is intended to describe the general nature and level of work being performed by people assigned to this classification. It is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of pe ...
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Manager of Marketing
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cPort Credit Union Portland, United StatescPort Credit Union is currently seeking a proven dynamic team player for the Manager of Marketing position. The Manager of Marketing of reports to the COO/CFO, and manages the Marketing Coordinator and Marketing Assistant, who collectively make up an efficient and effective depar ...
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Crimson Technologies Falmouth Foreside, ME, United States FreelanceAt Falmouth Foreside, ME, we have a team of energetic individuals who are passionate about meeting the needs of our customers. Together, we ensure the safe supply of energy and drinking water to the Falmouth Foreside region. We are also forward-thinking, actively shaping the ener ...
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Marketing Manager
1 day ago
Pro Search Portland, United StatesDirect Hire · Type: Direct Hire · Job #19476 · Our client, a consulting firm that has two businesses that specialize in training and compliance for the low-income housing tax credit (LIHTC) program, is seeking a Marketing Manager. They have a national roster of clients includin ...
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Stellar Enterprises Falmouth Foreside, United StatesApprentice as a merchant (m/f/d) in wholesale and foreign trade management at ESYLUX in Falmouth ForesideAbout ESYLUX · Intelligent, energy-efficient buildings that improve people's quality of life while protecting natural resources are our passion. We develop product solutions f ...
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Manager of Marketing
1 week ago
cPort Credit Union Portland, United StatescPort Credit Union is currently seeking a proven dynamic team player for the Manager of Marketing position. The Manager of Marketing of reports to the COO/CFO, and manages the Marketing Coordinator and Marketing Assistant, who collectively make up an efficient and effective depar ...
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Pricing Analyst
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Delmar International Inc. Freeport, United States**Mandate**: · **Requirements**: · - Minimum 5 years of experience in freight forwarding · - Must have Air and Ocean import operations experience from A to Z · - Proven experience in dealing with carriers and the negotiation process in a Key Account Manager or CSR role · - Custom ...
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Marketing Manager
6 days ago
ProSearch South Portland, United StatesOur client, a consulting firm that has two businesses that specialize in training and compliance for the low-income housing tax credit (LIHTC) program, is seeking a Marketing Manager. They have a national roster of clients including state housing agencies, leading investors, synd ...
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Assistant General Manager
1 week ago
Country Inn & Suites Freeport, United StatesAssistant General Manager · Department: Operations · Reports To: General Manager · Hours: This position is classified as Exempt. 45 hours per week are required. Working hours will include Weekdays and Weekends. Front desk shifts will be required. · Purpose: Ensure proper completi ...
Product Marketing Manager - Yarmouth, United States - Tyler Technologies
Description
Does launching new software products, defining Go To Market strategies, and defining new revenue growth opportunities for our business excite you? Do you thrive as a subject matter expert, and see yourself as a trusted advisor to leadership on products, the markets we serve, and the competitors we face? Tyler Technologies helps government by creating safer, smarter communities through our industry-leading technology.
Team up with us to make an impact on communities across the country by helping governments adopt and improve their services using new software and technologies.
As a Product Marketing Manager (PMM) you will support the business by leading & defining our go-to-market strategies including market assessments and product launch plans, competitive positioning, pricing, packaging, and value propositions for the product(s) in the subvertical market(s) they serve.
These strategies align product, sales, and marketing, and ensure new solutions meet defined objectives.The PMM will analyze and share insights of the market, buyer, competitor, and technology trends while coordinating software product launches and assisting with analysis and definition of go-to-market strategies and growth initiatives.
The ideal candidate is a great collaborator, comfortable with managing relationships at all levels of an organization, action driven, and outcomes focused with proven track record of successfully bringing products to market.
Travel will enable client interactions, market research through industry trade shows & events, and collaboration across Tyler Teams (up to 20% travel).
Join us to help keep Tyler Technologies in a dominant competitive position and drive revenue for products and growth.The Product Marketing Manager is the expert on how their products are best positioned in the marketplace and what additional opportunities exist for market expansion.
They have a significant impact on driving new revenue into the business.They collaborate with sales, vertical (field) marketing, and product management/strategy to define and build consensus on go to market strategies.
They drive product launches, and support sales by providing insights, training, and tools to help sales succeed.Business experience:
A passion for product marketing and the desire to become an expert with technical products and solutions
A business ownership mentality and cognizant of impact of product marketing activities to the business unit's P&L
Comfortable working closely with senior divisional business, sales and marketing, and product leadership, providing reports on initiatives and impact to business
5+ years' product marketing or similar experience in the software market, ideally for the public sector; cloud-based, SaaS experience preferred
Experience pricing, positioning, and launching SaaS products
Experience in the government industry is preferred
Skill requirements:
Strong analytical skills:
experience in strategic market analysis, competitive intelligence, and/or business model analysis is preferred
Advanced skills in Excel, Word, PowerPoint. Experience with PowerBI and MS Dynamics CRM is a plus
Outstanding oral and written presentation skills – able to simplify and communicate complex ideas in a clear, concise, and compelling manner
Culture:
A team player with a positive attitude and capable of building strong networks and working relationships by effectively influencing people
An ability to self-manage projects from initial conception to completion
Understand technical solutions, manage large amounts of data, and organize it into meaningful presentations.
Thrive in a fast-paced, deadline driven environment while handling multiple projects and priorities simultaneously.
Flexible and able to pivot quickly when priorities change.
Comfortable funneling constructive criticism into new ideas
Responsibilities
Lead go-to-market strategies and planning including assistance with market sizing, segmentation, addressable market analysis, buyer personas, competitive analysis, differentiators, and helping to advise on the direction of product, marketing, and sales team plans to bring new products to market.
This also involves developing a business case including financial modeling, sales projections, and ROI.Support the launch of new products including coordinating the launch plan and helping to define product positioning, compelling messages, packaging, pricing, and product naming while advising on and monitoring demand generation, operational readiness, sales enablement, and metrics.
Work with leadership to identify revenue growth opportunities, their scope, risks, and financial justifications.Identify & track metrics to determine the effectiveness of product marketing activities
Support the sales enablement function by helping customer facing teams to understand new products and functionality to promote sales, adoption, and strong references
Direct competitive intelligence activities to develop SWOT analysis, sales tools, positioning, and product recommendations.
Work with software partners to establish business arrangements and maintain strong working relationships.
Conduct win/loss reviews including post-deal analysis and interviews with prospects and new customers, summarize findings, and provide recommendations
Collect, analyze and synthesize key market, buyer, product, and competitive insights and trends from multiple sources to develop insightful recommendations
Develop and maintain strong working knowledge of their divisions' software, major trends, needs, and competitors
Travel to meet customers and attend industry events as needed (up to 20% travel).
Qualifications
A passion for product marketing and the desire to become an expert with technical products and solutions
Bachelor's degree in business, management, marketing, finance, or other related discipline. MBA preferred.
Advanced skills in Excel, Word, PowerPoint. Experience with PowerBI and MS Dynamics CRM is a plus
5+ years' product marketing or similar experience in the software market, ideally for the public sector; cloud-based, SaaS experience preferred.
Strong analytical skills:
experience in strategic market analysis, competitive intelligence, and/or business model analysis is preferred.
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