- Support and enable referring provider outreach by service lines. This includes identifying critical physician groups to engage in, strategizing physician outreach approaches, and helping to build relationships with priority community physicians and medical groups.
- Build strong and mutually beneficial relationships with appropriate target audiences and referral sources, in accordance with established policies and procedures.
- Collaborates with service line Directors to develop comprehensive knowledge of key strategic services and competitive advantages.
- Works with the physician relations team to develop target lists, assignments, and other sales activities.
- Develop and execute innovative branding and marketing strategies to grow revenue and market share for the Company's clinical operations and patient base, including driving growth of new patients, retention of existing patients, and growth in its ancillary service businesses.
- Develop and execute annual and multi-year marketing Develop annual marketing budgets, present them for executive team approval and be accountable for the execution of all plans within budget.
- Develop business case deliverables for executive-level presentations to achieve buy-in for strategic recommendations.
- Recognize trends specific to each territory (specialties, services, clinic locations, and providers), while providing knowledge of primary service areas, referring practices, physician affiliations, payer models, and other alignment models specific to each
- Develop and implement strategies within each territory in which the liaisons are responsible, and supply these individuals with the proper tools, an open line of communication, and any resources deemed appropriate to achieve success while out in the field.
- Develop, measure, and report on key success metrics for the marketing team and the
- Ensure the organization's mission statement, values, and patient promise are carried out. This includes educating others on things such as patient outcomes, physician accountability, and research efforts that set us apart from our competitors.
- Demonstrate exceptional leadership, management, and communication
- Maintain a strong community presence and promote the organization in a positive manner.
- Stay highly visible among physicians, leadership, and support staff focusing on effective listening and building loyalty throughout the organization.
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Vice President, Business Development - Reno, United States - Center for Orthopedic and Research Excel
