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    Direct Marketing Analyst - Chicago, United States - smartdept. inc.

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    Description
    smartdept. inc. is searching for a

    Direct Marketing Analyst

    for a technology

    client based in Lincolnshire, Illinois

    .

    This is a fully

    remote

    ,

    part-time (20 hrs/week), 12-month

    contract

    opportunity. The pay for this position is expected to be

    $35/hr - $38/hr depending on level of experience

    .

    What You'll Do:
    Generate and deliver lists for direct mail, email, and social media

    Create new or modify existing audience selection criteria, using IBM Campaign (Unica), by collaborating with business partners and team members to ensure alignment with campaign requirements.

    Coordinate with cross-functional team on target audience activities (i.e. project documentation, test design setup, promo history updates, etc.)
    Ensure targeted list pulls are quality controlled, timely, accurate, and effectively identify the most relevant customer populations
    Generate ad-hoc target selection universe counts, waterfall counts, and communicate findings/reports on moderately complex marketing campaigns
    Troubleshoot issues with lists and data as they arise and see these issues through to resolution

    What You'll Need:
    1+ year of IBM Campaign (Unica) experience
    1-2+ years of marketing analyst/data analyst experience
    Demonstrated ability to analyze data and resolve data/targeting issues
    Excellent written and verbal communication skills
    Ability to multitask and be adaptable in a fast-changing environment

    #J-18808-Ljbffr

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