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    Growth Marketing Manager - Seattle, United States - Logixboard

    Logixboard
    Logixboard Seattle, United States

    4 weeks ago

    Default job background
    Full time
    Description

    About Logixboard:

    Logixboard is a white-labeled customer experience software that is transforming how the $2 trillion freight forwarding industry operates. In a highly competitive and technologically antiquated industry undergoing rapid digitalization, we are providing freight forwarders with the only white-labeled and integrated customer experience software available to the market today. Our software enables freight forwarders to deliver world-class digital experience to their customers, which propels them far ahead of their competition and dramatically increases customer retention and sales. Our customers absolutely love our platform, and we're experiencing tremendous growth both in new customers and in funding, with over $50 million in capital raised to date.

    Logixboard is looking for a Growth Marketing Manager to lead marketing strategy and execution for our mid-market and enterprise customer segments. As a key member of the Marketing organization, you will work with business partners across the company to build strategic, high-impact programs that drive pipeline for our sales team and help Logixboard acquire new customers. We're an early stage startup which means you will play an integral role in defining and building the marketing playbook to create repeatable growth and ABM motions.

    You will:

    • Own the growth and performance marketing strategies and execution for our target customer segments (SMB, MM, ENT).
    • Establish and foster a partnership with the Sales, Operations, and Product Marketing teams to align revenue generating strategies.
    • Build and execute lead generation campaigns to acquire new opportunities and build pipeline, leveraging the full spectrum of marketing channels and motions.
    • Develop and execute account-based marketing (ABM) campaigns to target key accounts and drive engagement with decision-makers.
    • Build up our owned and earned marketing channels to increase our contactable audience and increase reach for marketing messages.
    • Understand the wants and needs of our ICP and connect them to the magic of our product, ensuring focused and effective lead generation efforts.
    • Achieve campaign performance targets through A/B testing strategies and execution across all channels.
    • Measure and analyze the effectiveness of marketing campaigns and make data-driven decisions to optimize performance.
    • Be genuinely curious, proactive, and excited about the unknown aspects of what each day might bring due to the nature of a hyper growth, early stage startup environment.

    We're looking for:

    • Proven experience developing and executing multi-channel growth marketing campaigns, ideally in Enterprise B2B SaaS businesses, with at least five years of professional experience.
    • Audience and account based marketing competency, targeting segments and ICP prospecting lists.
    • Demonstrated ability in managing paid marketing budgets and campaigns.
    • Analytical acumen with an outcomes focused mindset and hunger to exceed business objectives.
    • Proficiency with at least some of our marketing tech stack with the ability and willingness to learn others: Hubspot, Outreach, Salesforce, LinkedIn, Zoom Events, Wordpress.
    • GSD mentality with willingness to roll up your sleeves just get stuff done.
    • Expert collaborator with the ability to influence out and up.
    • Excellent organization skills, attention to detail, values-driven, strong customer focus, and high-level of curiosity.
    • Startup experience is a plus - We are growing very fast so flexibility as we iterate and change is very important. With that experience you can also be part of the build and design of our go to market planning.
    • Empathetic, reflective and high on coachability - The ability to listen to and give constructive feedback.

      • We're a high growth startup with more problems to solve than hands and feet to get it all done. We value curiosity, the ability to navigate ambiguity to identify untapped business opportunities, ruthless prioritization, and a proactive mindset to execute. If your background isn't an exact match for the role but you're a quick and passionate learner we'd love to hear from you.

      The salary range for this role is $98,600 - $119,040, plus equity. Where your pay would fall within that range will be based on 1) relevant experience, knowledge, and skills, as demonstrated through the interview process, 2) by considering parity with current LXB team members, and 3) current market data

    Benefits:

    • We are a remote first company, meaning, you can work from home, from the mountains, from the beach, or wherever you feel like getting work done.
    • Logixboard covers 100% of premiums for Medical, Dental, and Vision for you, with 75% of premiums covered for your loved ones. We'll also offer paid life insurance and Long Term Disability.
    • 12 weeks parental paid time plus a $2,500 parental bonus to support you and your family.
    • Our 401(k) plan makes it easy to save for retirement and you can contribute your tax free dollars from day 1.
    • In addition to statutory and Federal holidays, we offer our teammates Flexible Time Off (average is 4-5 weeks) that can also be used to observe holidays that are important to you.
    • A yearly Learning and Development budget of $500 to find your own way to continue your professional development.
    • To get your office set up, you will receive the basics (laptop, monitor, keyboard and a mouse), plus a one time WFH budget of $1,000 for you to get the other things you need in order to do your best work.

    At Logixboard, we believe that people come first and we are committed to building teams that represent a variety of backgrounds, perspectives and skills. We highly encourage under-represented and traditionally marginalized communities to apply. Together, we will create and maintain working and learning environments that are inclusive, equitable and welcoming. If you require assistance or accommodations in the application or interview process, please contact

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