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    Marketing Specialist, Promotions - Kansas City, United States - Caesars Entertainment

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    Description
    Job Description

    In this role you will plan and prepare fun and exciting promotions and events for our casino guests. Have you ever wanted to host your own game show? This may be the perfect position for you. You will work with the team to help plan and prepare the details of our marketing and event calendar and then facilitate all of the fun on the day of the event. Schedule varies in this role. Our events are often held at night and on weekends.

    Position Summary/Job Description:

    Promotion/Special Events:
    • Runs point on the planning and execution of select special events, promotions, and gaming tournaments.
    • Lead in the drafting of official Rules and Regulations for legal approval on Promotion and Special Events.
    • Oversee communication and event recaps to Key Result Areas on and off property.
    • Must be proficient in using Microsoft Word, Excel, etc., and able to work with a variety of different promotional programs that are used on a daily basis (Promotional Kiosk Management Systems, Workfront, Proforma Expense Tracking (PET)).
    • Managing events and addressing potential problems that may arise.
    • Planning for potential scenarios that could impact the integrity of the event.
    • Maintaining a working knowledge of the complex needs of a wide variety of events.
    • Must be able to perform daily promotional audits checks and follow all department audit procedures with operating a promotional bank.
    • Must be able to meet strict deadlines.
    • Must be able to communicate clearly through email and with departments that do and do not work on property.
    Social Media:
    • Lead insights into content marketing strategies to produce, edit and distribute original content, feature stories and special content to grow audiences, awareness, and engagement metrics/conversion across multiple platforms.
    • Is the primary point person in creating, curating and promoting content on social media networks.
    • Maintain standards/guidelines on brand tone, voice, and curation content mix.
    Caesars Rewards:
    • Generate training plans and execute training of the Caesars Rewards loyalty program and affected departments on Promotion and Event information.
    • Issue new and replacement Caesars Rewards Cards to guests.
    • May operate a promotional bank.
    • Prohibited from accepting tips and gratuities.
    • Redeems promotional vouchers.
    • Prohibited from adding points to players accounts.
    • Is able to make decisions quickly that benefit our customers and our business.
    • Must be able to communicate clearly through email and with departments that do and do not work on property.
    • Position requires performing other duties and special assignments not specifically stated.
    Knowledge, Skills & Education Preferred:
    Bachelor's degree in related field and/or equivalent work experience in planning and executing entertainment and/or promotions events preferred. Must possess excellent customer service and communication skills. Must be able to get along well with co-workers and work as a team. Must present a well-groomed appearance. Ability to work flexible hours in fast-paced environment. Working Knowledge of Adobe Creative Suite (Photoshop, Illustrator and InDesign) helpful.

    WORK ENVIRONMENT REQUIREMENTS:
    • Must be able to work independently along with a team mentality.
    • Must be able to bend, twist, turn, push and pull, as well as lift and carry above/below the shoulders a minimum of 25 lbs or more.
    • Must be able to stand for prolonged periods of time or entire shift.
    • Must be able to work at a fast pace and in stressful situations.
    • Is able to tolerate areas containing second-hand smoke, high noise levels, bright lights and dust.
    • Must be able to read, write, speak and understand English.
    • Must be able to maneuver around office areas, effectively work in high traffic areas and respond to visual and aural cues.
    • Mathematical abilities including addition and subtraction/accurate record keeping strongly required.
    • Must have the dexterity to grip and work necessary items (chips, 10 key adding machine, money bags, computers, money, etc.).
    DISCLAIMER:
    This is not necessarily an exhaustive list of all responsibilities, skills, duties, requirements, efforts or working conditions associated with the job. While this is intended to be an accurate reflection of the current job, management reserves the right to revise the current job or to require that other or different tasks be performed when circumstances change, (e.g. emergencies, changes in personnel, workload, rush jobs or technical developments).

    Licensing and Certification Required:

    Employees may be required to obtain a Missouri Gaming Commission license. The initial license is paid for by the employee through payroll deduction. All subsequent renewals for the license are paid by Harrah's North Kansas City.

    Revised 7/14/2021


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