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    Market Manager - Cincinnati, United States - Old Elk Distilleries, LLC

    Old Elk Distilleries, LLC
    Old Elk Distilleries, LLC Cincinnati, United States

    3 weeks ago

    Default job background
    Full time
    Description
    Market Manager Old Elk Distilleries, LLC is hiring a Market Manager for the state of Colorado Job Responsibilities:
    • Deliver on defined KPI goals related to case depletions, barrel sales, market penetration, visibility and quality of execution within defined territory.
    • Maintain a key account list and develop personal relationships with key buyers/owners and managers in both on and off premise channels.
    • Conduct in store tastings/promotions, seminars and staff trainings.
    • Activate menu placements, features, events, and staff trainings on premise.
    • Use Social Media platforms to promote activities and highlight partner accounts.
    • Assist in preparing for and executing sales meetings to the distributor sales force.
    • Monitor proper use of P.O.S. material. Follow through on all merchandizing commitments made to distributor management, sales personnel, and the trade.
    • >85% of time allocated to Field Sales work ( independently, with key distributors, activations in both channels)
    • <15% of time allocated to administrative duties ( development of plans, budget management, development of presentation)
    Sustainable Acquisition/Activation:
    • Identify sales opportunities within designated territory to acquire new accounts and expand existing placements.
    • Coordinate with distributor to open/activate accounts not within the distributor's account universe.
    • Identify and contact key decision makers using diverse methods and tools (cold calling/visit, social media, events, etc.).
    • Use of CRM system to manage leads and opportunities.
    • Research and develop non-traditional, non-licensed event opportunities for cross-channel marketing promotions.
    • Champion the on and off premise trades by managing lists of targeted account activations with urgency and intention.
    Existing Customer Development:
    • Tailor our value proposition to increase business with existing customers / maximize penetration rate in a customer outlet (share of shelf/menu).
    • Maintain and nurture relationship with key decision makers after the initial purchase to build partnership.
    • Maintain calendar of activities and promotions ensuring distributor and third-party agency communications.
    • Convert leads from brand ambassadors and distributor agents to close the sale.
    Compliance:
    • Consistently demonstrates the ability to understand and represent the brand at the expert level.
    • Communicates account orders directly to appropriate distributor partners in real time.
    • Operates via all guidelines and restrictions imposed by the ABCC within territory at all times.
    Essential Job Requirements:
    • Ability to work irregular hours including nights and weekends.
    • High comfort level in the bar and restaurant environment in addition selling to owners and influencers.
    • High comfort level in the retail environment selling to owners and influencers.
    • Ability to speak articulately about spirits.
    • Excellent oral and written communications skills.
    • Excellent organizational skills.
    • Demonstrated good level leadership/project management skills
    • Strong negotiation skills
    • Experience with medium to large account management preferred
    • Ability and willingness to work with minimal supervision.
    • Able to travel within their territory constantly.
    • Manage company's brand portfolio within assigned territory
    • Responsible for delivering depletion, distribution and merchandising goals, covering both On and Off Premise channels
    • Ensure implementation of brand programs/ display of POS
    • Ensure execution of price structures and shelf sets
    • Manage relationships with wholesaler personnel
    • Call on key accounts under the direction of management
    • Secure menu, feature, backbar placements, floor displays
    • Conduct distributor sales meeting / work withs
    • Arrange third-party tastings / promos.
    The Ideal Candidate:
    • Embraces and entrepreneurial approach to selling and obtaining objectives.
    • Has previous experience selling alcoholic beverages, preferably with strong connections to the influential On Premise channels within their territory.
    • Understands the impact of social media on today's consumer and willing to use SM platforms to their advantage.
    • Takes pride in themselves and what they do – are able to work with integrity at all times.
    • 3+ years sales experience in the beverage industry
    • 21+ Years Old;
    • Excellent communication, presentation and negotiation skills;
    • Self-motivated and hands-on;
    • Strong Planning and Organizational Skills
    • Existing relationships with key accounts a plus
    • Ability to work non-traditional hours (nights / weekends)
    • Must reside in the territory;
      • Basic computer skills
    • Valid Driver's License and reliable transportation
    • Undergraduate Degree preferred


    Compensation:
    • The total comp opportunity for this position is $78,000.00 to $97,000.00 per year. (Base salary $60,000.00 to $75,000.00 per year DOE with bonus eligibility of 30% of base salary.)
    • Transportation allowance of $550.00 per month plus mileage reimbursement in addition to base salary amount
    Benefits:
    • 401(k)
    • 401(k) matching
    • Health Insurance
    • HSA
    • FSA
    • Dental Insurance
    • PTO
    • Floating Holidays (24hrs per yr)
    • Volunteer Time off (24hrs per yr)

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