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    Telecommute Senior Product Marketing Manager - Tampa, FL, United States - Jobot

    Jobot
    Jobot Tampa, FL, United States

    3 weeks ago

    Jobot background
    Description
    This Jobot Job is hosted by: Taylor Thibodeau
    My client is a SaaS provider for the healthcare industry.
    Growth opportunities
    Flexible work environment
    Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
    Be the expert on market intelligence and the competitive landscape, understanding our competition's positioning.
    Develop business cases in partnership with product managers to help inform investment decisions and revenue growth opportunities.
    Gather and analyze customer feedback and data to improve products and influence development decisions.
    Own, plan and manage product launches and releases, coordinating cross-functional implementation.

    Document our buyer's process and drive sales and marketing process improvements based on insights, in order to better execute marketing campaigns to generate awareness and acquire customers.

    Track and analyze key performance metrics related to the product adoption, customer satisfaction, and revenue growth, then own the read-out to the executive leadership team.

    Develop marketing plans in collaboration with the marketing team to retain and acquire new customers.
    Monitor competitors' activities, product offerings, and marketing strategies to identify opportunities and challenges for the products.
    A minimum of 4 years of experience in product marketing, preferably in the SaaS industry.
    Bachelor's degree, preferably in Marketing, Business, or related field. MBA is a plus.
    Strong analytical skills with the ability to derive insights from data.
    Proven project management skills with a track record of meeting deadlines.
    Familiarity with CRM, Market Automation and WebAnalytics tools

    Amplitude, Pendo), Collaboration and Project Management tools (e.g., Familiarity with Customer Feedback and Survey tools (e.g., Experience with Competitor Analysis tools (e.g., SEMrush, SimilarWeb) and Email Marketing platforms (e.g.

    ,
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