Marketing Director - Ventura, United States - Aegis Living

Aegis Living Ventura, United States

2 weeks ago

Description

Overview:

The Marketing Director role has direct responsibility of planning and managing the overall sales and marketing efforts for an Aegis Living community. The intention is to achieve optimal census and revenue targets through the following sales related activities: proactive business development, securing new residents through calls and tours, engagement with existing residents and tracking sales activities. The Marketing Director is responsible for selling a premium product, the delivery of high acuity of care and the hallmarks of an Aegis Community; making a difference in the lives of others.

Responsibilities:

Develop and implement sales action plans and sales related activities
Conduct tours of the community with prospective families with the ability to close the sale resulting in new resident move-ins
Develop and execute various community events and family events both inside and outside of the community
Conduct proactive outreach to the local community residents, leaders and organizations
Build referral partner relationships through proactive outreach to include local physicians, hospitals, skilled nursing facilities
Understand rental agreements and be able to negotiate terms and conditions
Monitor move-in/move-out pace to ensure community is achieving census targets with the ability to articulate and analyze trends
Record all sales activity within the CRM tool (Yardi) and engage with reactive leads within 12 hours
Develop strong relationships with sister communities to encourage referral activities
Attend and/or conduct daily/weekly/monthly meetings and any other functions required by management
Develop a full working knowledge of operations, nursing and care in the community, with the ability to articulate to families during the sales process
Deliver service excellence throughout the perspective customer experience as well as ongoing with existing residents
Maintains professional working relationship and promotes open lines of communications to achieve initiatives with other internal departments
Travel as necessary for outside sales calls, industry events

Qualifications:

At least 5 years of sales experience, experience working in a service-related industry desired, experience working in hospitality sales and/or health care sales is a plus
A 4-year college degree and at least 2 years of related experience; or a 2-year college degree and at least 4 years of related experience
Must possess highly developed verbal and written communication skills to frequently negotiate, sell and influence other internal personnel
Must have thorough experience with professional selling skills with a consistent track record of achieving targeted sales results and exceeding goals
Must be proficient in general computer knowledge, primarily with Microsoft Office products and various CRM tools

Min Salary:
USD $85,000.00/Yr.

Max Salary:
USD $95,000.00/Yr.

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Marketing Director - Ventura, United States - Aegis Living

Description

Director of Sales and Marketing