- Deliberate planning and goal setting to boost Freeman Capital's digital brand awareness and online reputation
- Create and implement strategies content management for social media platforms (e.g. Facebook, Instagram, Twitter etc.)
- Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising social media, content marketing, SEO and social advertising campaigns
- Implement a content editorial calendar to manage content and plan specific, timely marketing campaigns
- Assist with online engagement on social media platforms
- Research social media tools and promotion strategies designed to grow student organization outreach
- Collaborate with other teams, like marketing, UX, tech and customer service to ensure brand consistency
- Communicate with followers, respond to queries in a timely manner and monitor customer reviews
- Oversee social media accounts' design (e.g. Facebook timeline cover, profile pictures etc.)
- Research audience preferences and identify social networks that would be optimal for building brand reputation
- Measure impact and drive process improvements as required
- Stay up to date with developments in social platforms for maximum operational excellence
- Present periodic reports to manage with recommendations and insights based on analysis
- Freeman Capital (IG, TW, FB, LinkedIn)
- Invest Black (IG, FB)
- WealthStarters (IG, FB)
- Highly proficient with social media sites and tools and an active participant in social networking
- Proven work experience as a Social media manager
- Hands on experience in content management
- Excellent copywriting skills
- Detail-oriented and able to juggle multiple tasks and responsibilities independently
- Graphic design and video editing experience is a plus
- Available to support between 5-20 hours a week
- Proven experience developing creative content for engagement
- Excellent written and verbal communication skills
- Working knowledge of popular analytic and social media management tools
- Base salary will be provided for the part-time work and equity is a possibility.
- Base rate is based on experienced and results delivered.
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Social Media Manager - San Francisco, United States - Freeman Capital
Description
About UsFreeman Capital is an online investment service for millennial-aged and overlooked populations interested in investing and learning how to start. We know what they need because we're just like them.
Job role:
Freeman Capital is seeking a Social Media Manager who will assist in the development and implementation of its social media strategy specifically with digital community content management and distribution on our various social media platforms. Our goal is to continue to build our community that is welcoming, educational, relevant and will ultimately turn positive word-of-mouth into secured customers. We work 100% remotely using tools like Slack/Zoom.
Responsibilities: