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    Digital Marketing Manager - Colorado, United States - Galloway & Company, Inc.

    Galloway & Company, Inc.
    Galloway & Company, Inc. Colorado, United States

    3 weeks ago

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    Description

    Description:

    Collaboration, people, and community are a few of our most treasured values at Galloway. We continually strive to provide an exceptional environment that fosters our purpose of "enriching people's passions." With our training opportunities, Associate Program, and culture of "promote from within," your growth potential has no limit. We want you to bring your entrepreneurial spirit, work ethic, and unique skillset to our team

    Do you have a passion for telling stories? We have many to tell – about our people, our work and our culture. We would love to have you help us communicate all that we are through a wide array of digital platforms.

    We are looking for an enthusiastic, experienced Digital Marketing Manager who can elevate our company's digital presence, and share our stories. This role requires a highly knowledgeable and creative individual who works well in a fast-paced environment and is motivated to take our company to the next level. We are looking for someone who is also well organized, detail-oriented, and has a passion for collaboration – both within the marketing team and also with our technical teams across 11 offices.

    The Digital Marketing Manager oversees all internal and external digital marketing platforms and assets to enhance brand awareness in the digital space, identifies new marketing opportunities, and develops marketing strategies to boost conversion rates and increase ROI. This role requires advanced knowledge of social media platforms, website design, SEO, digital advertising, email campaigns, and other digital touchpoints in order to support company growth objectives as well as staff engagement, retention, and recruitment. Photography and videography skills are highly desired.

    Your Day to Day:

    · Coordinate all social media messaging and activity; provide creative strategies for leveraging content, maximizing messaging, and acquiring leads/customers.

    · Manage and create content for social media, with support from other marketing team members, as needed.

    · Manage strategies for all digital content, including photography, video, podcasts, and other media channels.

    · Oversee all website functions, including design, content, analytics, link building, functionality, lead generation and needed improvements. Provide creative and timely solutions for website improvement; develop strategies for implementation; coordinate with outside website consultants, as needed.

    · Identify and evaluate new trends, new technologies, and opportunities for advancement in Galloway's digital marketing.

    · Manage digital marketing campaigns that support business development objectives.

    · Develop and oversee client journeys through use of digital media.

    · Own all SEO, with strong understanding of SEO methodologies for achieving optimal results.

    · Generate analytics and provide analysis to evaluate ROI. Must have advanced knowledge of Google Analytics 4 and Google keywords.

    · Support overall marketing team activities as needed as part of collective team effort.

    Qualifications:

    · Experience in the architecture, engineering, construction, or real estate industry is highly desired.

    · Strategic thinking and understanding of message application and interpretation. Able to meet multiple concurrent deadlines and effective management of tasks.

    · Proficient knowledge of Adobe and Microsoft Office suites as well as other key digital media platforms.

    · Willing to travel locally and to regional offices in other states.

    · Experience in videography and photography is desired.

    · Exceptional written communication skills and strong attention to detail.

    The estimated starting base salary for this role is $80,000-$100,000.

    Beyond Base Salary:

    · Twice Yearly Performance-Driven Bonuses

    · 401(K) Profit Sharing Bonus

    · ThrivePass Health & Wellness Account

    · Cell Phone Stipend

    At Galloway our salary range is based on several factors including skills, location, education, credentialing, and experience. Pay is carefully considered for each person to ensure equity for all employees.

    Recent Awards:

    · Top Workplace USA 2021, 2022 & 2023

    · Zweig Group Top Firm to Work For 2020 – 2022

    · Zweig Group Hot Firm 2021

    · Denver Post Top Workplace 2018 – 2022

    · Denver Business Journal Best Place to Work 2019 – 2022

    You will love our Full-Spectrum ApproachTM It provides our team with a deeper understanding and appreciation for all aspects of the development process. Across all 11 in-house disciplines, each team brings a multidisciplinary mindset to every project every single day.

    Requirements:

    Education

    · Bachelor's degree in marketing, communications, journalism, advertising, or digital media, or equivalent experience through career progression.

    Experience

    · Typically, a minimum of 8+ years' experience in marketing and digital communications.

    Benefits:

    100% company-paid Benefits:

    · Dental Insurance

    · Vision Insurance

    · Health Reimbursement Arrangement

    · Short and Long-Term Disability

    · Life Insurance

    · 8 Annual Holidays

    · 8 Annual Volunteer Hours

    · Identity Theft Protection

    · Employee Assistance Program

    Check out our Careers tab or contact our Talent Strategy team to learn even more about our additional benefits

    · 3 Weeks PTO to Start

    · Company Subsidized Health Insurance (FSA and HSA plans to choose from)

    · Employee-Owned Legacy Company - Associate Program to Develop the Next Generation of Leadership

    · Mentorship Program

    · Flexible Work Schedule, Including Hybrid Work Options 2 Days per Week

    · Paid Parental Leave

    · Financial Planning Assistance

    · Transit/Parking Plans to Choose From

    · Reimbursement Fees for Relevant Licenses/Certifications & Prep Courses

    · Tuition Reimbursement Up to $5,000 per Year

    · Diversity Network Groups – Check the "About" section on our website to learn about our diversity initiatives

    · Referral Program (Up to $4,000 per hire)

    · Anniversary Bonus Program

    · Annual Growth/Performance Reviews

    · Accident & Critical Illness Insurance

    · Pet Insurance

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