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Highland

    Marketing Manager - Highland, United States - GVW Parts

    GVW Parts
    GVW Parts Highland, United States

    2 weeks ago

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    Description


    The Product Manager will deliver a defined category strategy for assigned product categories and suppliers including a prioritized roadmap of New Product Opportunities to optimize sales and profitability.

    Executes in order to meet year-over-year growth targets for private label and core product lines. Works with suppliers to improve lead generation/marketing, product launches, and quote-to-cash.
    Essential Duties & Responsibilities
    Participate in the development of the product playbook, product portfolio reviews, sales toolkits, and supplier reviews
    Discover, develop, and deliver the product offering, including national brand and private label strategy. Rationalize and manage the lifecycle of the product portfolio
    Lead product portfolio rationalization and reviews. Identify areas for potential growth and analyze impact of proposed portfolio changes

    Maintain regular reports to track performance and articulate to key stakeholders the impact of variables on category performance against established metrics.

    Identify and report on trends, changes and opportunities and provide suggestions aimed at increasing category performance
    Maintain the relationship between supplier and all applicable Autocar Partsdepartments including Purchasing andSupply Chain
    Define, execute and/or monitor specific performance metrics and goals relevant to each supplier relationship
    Support the category by developing category-specific communications, including product-launch support materials, inbound and outbound marketing, training materials and sale materials, distributing to the field
    Collaborate and driverelevant product promotions and communications for multiple customer segments
    Conduct and manage voice-of-customer surveys and interviews to understand customer needs and perspectives to ensure customer success and align products, programs, and solutions to the marketing strategy

    Analyze both customer and vendor order and delivery patterns to help supply chainimprove inventory turns, receiving efficiencies and product availability.

    Lead and/or support cross-functional continuous improvement initiatives and other special projects to improve the overall business.
    Be the subject matter expert for the product categories by leveraging demonstrated industry knowledge/insight and through ongoing customer interaction, market research and

    participation in industry trade events
    Position Requirements
    To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
    Bachelor's Degree Required
    3-5years product and category managementexperience
    8+ years overall business experience
    Strong negotiation skills
    Analytical experience in positions of increasing analytical complexity, autonomy and responsibility.

    Demonstrated ability in organizing, analyzing and reporting complex financial data with solid grounding in basic procurement and financial processes and systems.

    Outstanding communication and project management capabilities
    Ability to work cross functionally with both internal and external business partners
    Ability to deal with ambiguity and complexity
    Ability to manage projects in a structured way
    Knowledge of ecommerce, distribution, replenishment and item management systems
    Key Competencies
    To perform the job successfully, an individual should demonstrate the following competencies:
    Problem Solving

    • Identifies and resolves problems in a timely manner; Gathers and analyzes information skillfully; Develops alternative solutions; Works well in group problem solving situations; Uses reason even when dealing with emotional topics.
    Technical Skills

    • Assesses own strengths and weaknesses; Pursues training and development opportunities; Strives to continuously build knowledge and skills; Shares expertise with others.
    Oral Communication

    • Speaks clearly and persuasively in positive or negative situations; Listens and gets clarification; Responds well to questions; Demonstrates group presentation skills; Participates in meetings.
    Teamwork

    • Balances team and individual responsibilities; Exhibits objectivity and openness to others' views; Gives and welcomes feedback; Contributes to building a positive team spirit; Puts success of team above own interests; Able to build morale and group commitments to goals and objectives; Supports everyone's efforts to succeed.
    Quality Management

    • Looks for ways to improve and promote quality; Demonstrates accuracy and thoroughness.
    Planning/Organizing

    • Prioritizes and plans work activities; Uses time efficiently; Plans for additional resources; Sets goals and objectives; Organizes or schedules other people and their tasks; Develops realistic action plans
    Ethics

    • Treats people with respect; Keeps commitments; Inspires the trust of others; Works with integrity and ethically; Upholds organizational values.
    Adaptability

    • Adapts to changes in the work environment; Manages competing demands; Changes approach or method to best fit the situation; Able to deal with frequent change, delays, or unexpected events.
    Required Education, Certification, Training
    To perform the job successfully, an individual should have or obtain the following education, certification or training:
    Bachelor's Degree Required
    Physical Demands

    The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

    Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
    While performing the duties of this job, the employee is frequently required to sit and talk or hear. The employee is occasionally required to stand and walk. The employee must occasionally lift and/or move up to 25 pounds.
    Work Environment

    The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job.

    Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
    The noise level in the work environment is usually moderate.

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