- Formulate effective content marketing strategies for retail media, primarily sales focused material.
- Work with the other marketing team members to understand content needs, so they can direct their content marketing efforts.
- Recommend strategies, channels, and tactics that balance the needs and wants of our advertising partners in order to help them achieve their business goals.
- Collaborate with the rest of the ADRM marketing team to create content calendars that support advertising partners objectives in reaching the omnichannel customer, focusing on awareness, consideration, decision, and post-decision stages.
- Work with subject matter authorities to produce content on retail media topics taking advantage of a wide range of channels, tactics and formats, including blog posts, videos, webinars, events, and more.
- Enhance the reach and impact of the content across platforms, both by re purposing content as well as crafting micro-forms or snippets of content tailored to different audiences and channels.
- See opportunities to use digital content marketing trends, including personalization, marketing automation, video marketing, user-generated content, voice search, AI, and other pioneering practices.
- Bachelor's degree in Marketing, Communications, Business, or related field
- 3-5 years of experience working in marketing communications with a minimum of two (2) years in content marketing strategy and planning
- High level of creativity
- Self-starter and able to move projects forward and meet deadlines
- Strong oral and writing skills with an attention to detail
-
Marketing and Communications Strategist
1 day ago
DRW Chicago, United States**DRW** is a diversified trading firm with over 3 decades of experience bringing sophisticated technology and exceptional people together to operate in markets around the world. We value autonomy and the ability to quickly pivot to capture opportunities, so we operate using our o ...
-
Marketing Strategist
3 days ago
Global Information Technology Chicago, United StatesJob Title: Marketing Strategist · Job Location: Chicago, IL · Job Type: Full Time · Knowledge/Skills: · • Highly flexible and adaptable, embraces ambiguity and responds positively to change. · • Uses collaborative/communication tools effectively e.g. Slack, G Suite, Skype, Outl ...
-
Marketing Strategist
2 days ago
Global Information Technology Chicago, United StatesJob Description · Job DescriptionJob Title: Marketing StrategistJob Location: Chicago, ILJob Type: Full Time · Knowledge/Skills: · • Highly flexible and adaptable, embraces ambiguity and responds positively to change. · • Uses collaborative/communication tools effectively e.g. S ...
-
Digital Marketing Strategist
5 days ago
Avli Chicago, United StatesAvli Foods is looking for a Digital Marketing Strategist to develop, implement, and optimize digital campaigns for all present and future brands within the Avli Group. This includes Avli Inspired Greek, Morgan's on Fulton, and the soon-to-be-announced QSR concept. The ideal candi ...
-
Content Marketing Strategist
1 week ago
Ahold Delhaize Chicago, United StatesAhold Delhaize USA, a division of global food retailer Ahold Delhaize, is part of the U.S. family of brands, which also includes five leading omnichannel grocery brands - Food Lion, Giant Food, The GIANT Company, Hannaford and Stop & Shop. Ahold Delhaize USA associates support th ...
-
Content Marketing Strategist
1 week ago
Retail Business Services Chicago, United StatesAddress: · USA-IL-Chicago-300 South Riverside PlazaStore Code: · Retail Media Operations · Ahold Delhaize USA, a division of global food retailer Ahold Delhaize, is part of the U.S. family of brands, which also includes five leading omnichannel grocery brands - Food Lion, Gian ...
-
Digital Marketing Strategist
1 day ago
Avli Chicago, United StatesAvli Foods is looking for a Digital Marketing Strategist to develop, implement, and optimize digital campaigns for all present and future brands within the Avli Group. This includes Avli Inspired Greek, Morgan's on Fulton, and the soon-to-be-announced QSR concept. The ideal candi ...
-
Content Marketing Strategist
1 week ago
Daniels Sharpsmart Chicago, United StatesThis job was posted by : For more information, please see: Role Overview / Who are we looking for... · At Daniels, we are passionate about finding new ways to connect, solve problems and making a positive change in the world. We believe in collaboration, mutual respect, open co ...
-
Digital Marketing Strategist
1 week ago
Caterpillar Chicago, United States**Career Area:** · Marketing · **Job Description:** · **Your Work Shapes the World at Caterpillar Inc.** · When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers, and future w ...
-
Marketing Technology Strategist
6 days ago
National Louis University Chicago, United States· Marketing Technology Strategist (MarTech) · ID · Job Locations · US-IL-Chicago · Category · Marketing/Communications · Position Type · Staff (Full-Time) · Overview · Who We Are: · National Louis is a 135+ year old university that has been grounded in the values of innovati ...
-
Marketing and Communications Strategist
17 hours ago
DRW Chicago, United States Full timeDRW is a diversified trading firm with over 3 decades of experience bringing sophisticated technology and exceptional people together to operate in markets around the world. We value autonomy and the ability to quickly pivot to capture opportunities, so we operate using our own c ...
-
Marketing Technology Strategist
1 week ago
National Louis University Chicago, United StatesOverview: · Who We Are: · National Louis is a 135+ year old university that has been grounded in the values of innovation, access, excellence, and equity from its inception. As an institution, we believe in providing access to educational opportunity and that education is our g ...
-
Marketing Sales Strategist
1 day ago
NEIGER DESIGN INC Evanston, United StatesJob Description · Job DescriptionJoin us in pioneering innovative approaches to growth · At NeigerDesign, located in vibrant Evanston, Illinois, we seek a dynamic Marketing Sales Strategist to join our creative team. As a key player, you'll craft integrated brand and marketing st ...
-
Digital Strategist
12 hours ago
RUSH University Medical Center Chicago, United States**Location**: Chicago, IL · **Hospital**:RUSH University Medical Center · **Department**:Web Communications - Marketing · **Work Type**: Full Time (Total FTE between 0. 9 and 1. 0) · **Shift**: First Shift · **Work Schedule**:8 Hr (8:00:00 AM - 5:00:00 PM) · **Work Arrangement**: ...
-
Digital Strategist
1 day ago
Rush University Chicago, United StatesLocation:Chicago, IL · Hospital:RUSH University Medical Center · Department: Web Communications - Marketing · Work Type: Full Time (Total FTE between 0.9 and 1.0) · Shift:First Shift · Work Schedule:8 Hr (8:00:00 AM - 5:00:00 PM) · Work Arrangement: _First 30 days - _4 days in th ...
-
Xm Strategy
4 days ago
Qualtrics Chicago, United StatesAt Qualtrics, we create software the world's best brands use to deliver exceptional frontline experiences, build high-performing teams, and design products people love. But we are more than a platform—we are the creators and stewards of the Experience Management category serving ...
-
Digital Marketing Paid Search
1 week ago
LMG Staffing Solutions Chicago, United StatesThe **Paid Media Strategist** will be responsible for various digital marketing activities, primarily focused on Paid Search and Paid Social Advertising. The role may also involve Programmatic Display and other third-party social platforms. This will include site research, keywor ...
-
Retail Educator
1 day ago
CME Group Chicago, United States**Description** · **Description** · **The Retail Education Manager is responsible for curriculum development, writing educational content and delivering customer training focused on the active individual trader. They will act as a strategist, content developer and presenter and w ...
-
Vp, Group Business Development Director
1 day ago
Razorfish Chicago, United States**Company Description** · The VP of Business Development (VP BD) manages the successful activation of growth strategies across Razorfish, collaborating with cross-discipline leads to win and convert competitive new business opportunities that drive healthy incremental revenue and ...
-
SEO Specialist
12 hours ago
Fusion92 Chicago, United States**ABOUT US**: · Fusion92 is building the future of marketing through an unparalleled, data-driven approach to solving our clients' toughest problems. We call ourselves a Marketing Transformation Partner for clients, as through a culture of curiosity, fearlessness, teamwork, and l ...
Content Marketing Strategist - Chicago, United States - Retail Business Services
Description
Address: USA-IL-Chicago-300 South Riverside PlazaStore Code: Retail Media Operations
Ahold Delhaize USA, a division of global food retailer Ahold Delhaize, is part of the U.S. family of brands, which also includes five leading omnichannel grocery brands - Food Lion, Giant Food, The GIANT Company, Hannaford and Stop & Shop. Ahold Delhaize USA associates support the brands with a wide range of services, including Finance, Legal, Sustainability, Commercial, Digital and E-commerce, Technology and more.
Primary Purpose
The Content Marketing Strategist will be responsible for the planning and oversight of content execution for our clients, helping identify business goals, coordinating with other team members on content creation, targeting audiences with a focus on SEO, and launching content campaigns. They will measure results, recommend optimizations as needed, and provide content performance analysis.
Our flexible/ hybrid work schedule includes 3 in-person days at one of our core locations and 2 remote days.
Duties & Responsibilties
Ahold Delhaize USA, a division of global food retailer Ahold Delhaize, is part of the U.S. family of brands, which also includes five leading omnichannel grocery brands - Food Lion, Giant Food, The GIANT Company, Hannaford and Stop & Shop. When considered together, the companies of Ahold Delhaize USA comprise the largest grocery retail group on the East Coast and the fourth largest grocery retail group in the nation, serving millions of omnichannel customers each week.
Job Requisition: 370873_external_USA-IL-Chicago_4232024