Public Relations and Marketing Strategist - Salt Lake City, United States - Utah Transit Authority

Utah Transit Authority Salt Lake City, United States

2 weeks ago

Description

Job Description

Utah Transit Authority

Hop on board at the Utah Transit Authority (UTA) a major transit agency in one of the fastest-growing regions in the United States As the Utah Transit Authority (UTA) expands and develops, we need you as ourPublic Relations and Marketing Strategist. In this position, you will develop, implement, and help manage strategic activities for the agencys marketing, public relations, and communications initiatives. You will take a key role in a growing department that takes pride in being the public face of the organization. While you will be assisting with all aspects of PR and Marketing, we have a unique need for someone who can help with our Recruitment Marketing and Internal Communications activities.As the Public Relations and Marketing Strategist, you will:

Collaborate with Utah Transit Authority (UTA) departments and members of the Communications & Marketing Office (CMO) team to develop and implement multi-tactical communication plans.
Collaborate and strategize with other departments, business units, and local, regional, and national transportation groups to develop marketing and transit education programs, events, and activities for disseminating information to riders, employees, stakeholders, and the public.
Be responsible for suggesting, visualizing, and writing a variety of communication pieces to support the strategy, including plans, briefs, FAQs, fact sheets, brochures/flyers, website content, ad copy, posters, social media content, scripts, emails, presentations, newsletter articles, media releases, stories, and other communications materials for internal and external audiences.
Serve as a project manager who ensures execution of the plan from start to finish with accuracy, quality, relevance, and timeliness.
Produce materials, assemble teams, conduct meetings, coordinate approvals, follow writing and brand guidelines, and adhere to deadlines.
Enjoy following a process and is flexible with consistent change.
Measure and makes data-driven and fiscally responsible decisions.
Ensure strategy, tactics, messages, and content are aligned with UTA brand and agencys overall strategic initiatives.
Serve as a collaborator, listener, adviser, executor, quality assurer, and visionary for multiagency communications needs.

***This job is not eligible for telework. Requires regular and predictable attendance during set daytime hours Monday through Friday at the Salt Lake City UTA FrontLines Headquarters. May require infrequent holiday, weekend, or tasks and event support outside of regular work hours. ***Minimum QualificationsEXPERIENCE:

Six years related work experience with demonstrated competency in communications planning and project management, public and media relations, advertising, and marketing, written and oral communications, research and evaluation, and/or social media.
Preference will be given to candidates with professional communications experience for government, public involvement, community engagement, public process, or infrastructure planning projects.
Preference will also be given to candidates who have Recruitment Marketing Experience and/or Internal Communications Experience.

EDUCATION/TRAINING:

Bachelor's Degree in Public Relations, Advertising, Marketing, Journalism, Communications, or related field. (In Lieu of a degree, four additional years of related experience will be considered.)

- ORAn equivalent combination of relevant education and experience.[UTA reserves the right to determine the equivalencies of education and experience.]As a full-time Administrative Employee, your Total Rewards Benefits Package will include:

Health, dental, vision, life/AD&D, short-term and long-term disability insurance (eligible after 30 days of employment), with Flexible Spending and Dependent Care accounts. Choice between Traditional Co-Pay or High Deductible Health Plans for medical coverage. HSA with company match available to employees enrolled in the HDHP. Benefit plans include coverage for domestic partners (eligibility affidavit required for coverage).
Onsite Health and Wellness Clinics for medical care at no cost to employees, spouses, domestic partners, and dependent children.
22 days of accrued paid time off (13 vacation days and 9 sick days), which increases with tenure at UTA.
10 paid holidays and two paid (2) floating holidays per year.
Retirement options - Pension Plan with 5-year vesting schedule and 457 Contribution Plan, available for immediate contributions and company matching.
Generous tuition reimbursement for higher education, available for any higher education degree (bachelor, master, or PHD). Course of study must be approved prior to enrollment.
Training, development, and career advancement opportunities.
Paid parental leave for birth, adoption, and child placement (after 12 months of employment).
Free transit passes for employees, their spouses, and their dependent children.
Employee assistance program includes counseling, legal services, financial planning, etc.
UTA Well a comprehensive wellness program designed to support employees and dependents in their health and wellness goals.
Free on-site fitness facilities and discounted membership to VASA Fitness and EoS Fitness.
Discounted cell phone plans with T-Mobile and AT&T.
Pet insurance plan options (tailored plan coverage based on pets health and needs).

For more information on UTAs Total Rewards benefits package, please visit: Pay Range: $62,500.00 or more, depending on experience.If interested, apply before: Monday, May 27th, 2024 @ 5:59 PM MST* Utah Transit Authority is an Equal Opportunity Employer of all persons regardless of race, color, religion, sex, national origin, age, disability, covered veterans, sexual orientation, and gender identity. Women, minorities, and people with disabilities are encouraged to apply. Applicants needing an accommodation under the Americans with Disabilities Act for any part of the application process should contact UTA Human Resources at A minimum of two workdays notice prior to the need for the accommodation is required.*Utah Transit Authority is a drug-free workplace, subject to federal drug and alcohol testing regulations under 49 CFR Part 40, 655, and 219. All offers for employment are contingent upon a successful pre-employment drug test. If a pre-employment test returns a non-negative result, an application for employment may be rejected. All employees are subject to reasonable suspicion and post-accident testing for drug and alcohol use. All safety sensitive employees are subject to random testing for drug and alcohol use.PM21

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Public Relations and Marketing Strategist - Salt Lake City, United States - Utah Transit Authority

Description

Job Description

Content Marketing Strategist

Content Marketing Strategist