VP, Group Account Director - Chicago, United States - RAPP

Description

RAPP Chicago is looking for a VP, Group Account Director to join our award-winning Account Leadership team.

WHO WE ARE:

We think too much marketing isn't us. It's mass markets not audiences of one. Homogenous groups to be targeted, not individuals to be inspired. Segments to reach, not people with their own ideas and ambitions. It's one size fits all and it's dull.

When it comes to individuals, we're fierce. We stand up for individuality. We speak up against bland, broad-brush generalizations. We fight for solutions that adapt to the individual's needs, beliefs, behaviors, and aspirations. And we commit to doing this in every aspect of our work for clients and their consumers.

We actively foster an inclusive workplace where diversity and individual difference are valued and leveraged to achieve the agency's vision. And most importantly we value every individual's well-being.

We are Fiercely Individual.

HOW WE DO IT:

At RAPP we are fiercely focused on the individual and how we can create value from every individual's experience with a brand. We do this across three capability areas: customer centric consulting, creativity that inspires action and customer experience management.

Our data analysts know who that person is. Our strategists understand what they want. And our award-winning Technologists and Creatives know how to get it to them.

RAPP is an integral part of Omnicom's Precision Marketing Group, comprising 4,000 creatives, technologists, strategists, and data and marketing scientists across 40 global markets.

YOUR ROLE:

Supports our client's overall mission to modernize their data and marketing technology infrastructure and enable best-in-class marketing strategies to reach target audiences with precision, and effectively track, report and optimize each step of the customer journey. Balance team leadership and managerial responsibilities with subject matter expertise in overseeing and supporting data and platform enablement deliverables. You'll provide sound strategic guidance and leadership to your team, colleagues and senior level clients (SVP and CMO level) and other agency leaders. You will provide guidance to the day-to-day teams and senior leaders responsible for managing our clients' business as well as build relationships with senior clients in our portfolio to identify opportunities for optimization and growth and be a trusted advisor as they lead their teams and organizational transformation. You will be an avid follower of shifts in the data/mar-tech environment and provide guidance to the team and clients as to how to adjust strategy to best position them in the context of these shifts. You will also educate the broader Accound team to ensure we are delivering state-of-the-art counsel and content to our clients. You will serve as an agency leader and contribute significantly to the performance and revenue of the account.You are a true leader who demonstrates passion in all that you do, an entrepreneur, an innovator, and a driver of growth for your clients' businesses and RAPP's.

YOUR RESPONSIBILITIES:

Delivery Management

• Develop a sound understanding of clients' business issues, industry, competitors, and brands to help guide clients with articulating their needs, and the agency in developing groundbreaking solutions.
• Ensure delivery roadmaps are aligned to client's business needs and strategic business direction.
• Collaborate with the functional teams (experience strategy, marketing operations, marketing science and technology) to garner a deep understanding of the current data and technology ecosystem as well as the vision for the future state in order to enhance capabilities for best-in-class marketing.
• Develop strategic initiatives to impact client business and drive agency growth.
• Hold teams accountable to deliver against client roadmaps and course correct as necessary.
• Partner closely with functional and agency leaders to ensure teams are working in an integrated manner to deliver against client goals.
• Communicate with credibility to garner trust with executive clients.
• Partner closely with other leaders to develop new tools/methodologies and improvements to ways of working that improve the agency's - and clients' performance and profitability.
• Bring past knowledge and experience of industry best practices to establish standard operating processes for monitoring performance and predicting anomalies in data and technical capabilities.

Business and Client Management

• Build and nurture strategic relationships with key decision makers as well as influencers in the client organization and agency partners.
• Understand the role data and technology platforms play within the clients marketing ecosystem and inspire clients as well as agency team to new, innovative platform solutions.
• Identify organic growth opportunities and lead associated development plans.
• Consider all financial implications of business decisions, and recommend solutions that protect and grow the agency's bottom line longer term.
• Participate in new business efforts, supporting the internal team, and client.

Account Growth

• Set yearly engagement and development plans-core and growth elements
• Drive organic growth, identifying, and opening new revenue streams
• Establish and monitor full P&L responsibility for assigned account/s
• Track month to month commercials and course correct with team
• Drive new business, leading the brief, internal team, and client/prospect
• Lead the pitch, win the pitch, scoping, and implementation into the client.

Team Management

• Provide hands-on inspirational strategic leadership and guidance for teams.
• Build strong working relationships with functional leads and team members.
• Keep leaders apprised of key client opportunities, potential risks and other nuances which could impact the health of the business or client deliverables.
• Set high standards of quality , develop, coach, and mentor talent.
• Work with SVP and Human Resources to identify, attract and retain talent.
• Provide inspiring team training and thoughtful input on career roadmaps.
• Allocate resources creatively, balancing client needs with profitability.
• Resolve conflict, reducing organization and interpersonal issues.
• Continually inspire teams to generate new ideas and evolve existing programs.

REQUIRED SKILLS:

• 10+ years experience managing clients in performance marketing
• Experience in advertising/digital marketing/consulting/professional services
• Experience in managing organizations or multi-client services teams
• Experience in the application of multi-channel marketing programs in the areas of customer acquisition, retention and optimization
• Established track record of successful financial business growth
• Possess excellent planning, organizational, and problem solving skills.
• Must have leadership, coaching and mentoring qualities
• Excellent interpersonal, presentation and written skills
• Strong managerial skills - focus on, and commitment to, development and growth of talent

Our hybrid work model:

RAPP's current hybrid model is designed to enable in-person connections and collaboration that is core to our culture, while also supporting flexibility for all employees. As such, we have the option to work from home two days per week, if we'd like.

RAPP provides a competitive salary and comprehensive benefits plan. Benefits for this role include health/vision/dental insurance, 401(k), stock options, Healthcare & Dependent Flexible Spending Accounts, vacation, sick, and personal days and positive activism days, paid parental leave and disability benefits. For more information regarding Omnicom benefits, please visit A reasonable estimate of the salary for this role, at the time of posting, is $157,500 - $189,000. This range is specific to Chicago and multiple factors are considered in making compensation decisions including, but not limited to: skill set, experience and training, certifications; etc. This is an exempt position. If your requirements fall outside of this range, you are still welcome to apply.

"As an EEO/Affirmative Action Employer all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status."

NOTE: This job description is not intended to be all-inclusive. Employee may perform other related duties as negotiated to meet the ongoing needs of the organization.