- Identify opportunities within our client base in collaboration with the growth teams, leveraging your understanding of effective marketing strategies to drive participation.
- Create client marketing tool kits to encourage companies to promote EdAssist to their employees.
- Monitor client performance, providing strategic guidance to drive growth and optimize customer satisfaction.
- Proactively engage with underperforming clients to understand their priorities and challenges and offer guidance and recommendations on increasing awareness and engagement.
- Identify opportunities to add new channels and touchpoints for clients to drive awareness and engagement with the EdAssist benefit.
- Collaborate with cross-functional teams to ensure timely and efficient project delivery for multi- service clients.
- Maintain a deep understanding of industry trends and best practices in client engagement and account management and apply this knowledge to support ongoing growth and improvement.
- Conduct frequent reviews of client performance and health, in collaboration with CRDs and the wider growth team, providing strategic support to identify opportunities for growth and explore all potential avenues for expansion.
- Build and maintain strong relationships with key stakeholders within EdAssist and Bright Horizons.
- Lead by example and exhibit Bright Horizons' core values by consistently demonstrating HEART in all aspects of the role.
- 5+ years of experience in strategic client engagement, marketing or account management, preferably in a corporate setting.
- Proven track record of successfully managing, developing, and maintaining strong relationships with a portfolio of clients is essential.
- Experience in budget management.
- Strong attention to detail and experience managing data to inform decision-making is essential.
- Excellent strategic thinking and problem-solving skills.
- The ability to function effectively under pressure and be willing to adapt to evolving roles and responsibilities in a dynamic and growing organization.
- Knowledge of industry trends and best practices in client engagement and account management is necessary.
- Ability to set and exceed ambitious goals.
- Experience using marketing technology, preferably Salesforce
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Customer Marketing Manager - Newton, United States - Bright Horizons Children's Centers
Description
Calling all intrapreneurs This is a unique opportunity for an innovative marketer that thrives in an atmosphere of agility and collaboration, with the passion for expanding a growth division, within an already established company. Introducing EdAssist by Bright Horizons. We partner with employee-centric organizations to offer workforce education solutions that drive powerful recruitment, retention, and talent development results. The EdAssist Customer Marketing Manager will be responsible for creating omni- channel campaigns for EdAssist clients and engagement outreach for potential learners to increase participation and ultimately revenue.
What you will be dong:
What we hope you will bring to this role
Bachelor's Degree - Required
5years of Experience in marketing related disciplines - Required
Additional Job Requirements
Compensation Range:
The annual salary range for this role is: $70,000 to $75,000.
The range of compensation listed here or that may be discussed in the interview process is what Bright Horizons in good faith anticipates offering for this job opening. Actual compensation offers will depend on a variety of factors including experience, education and training, certifications, geography, and other relevant business or organizational factors.
Life at Bright Horizons:
Our home office employees support all facets of our business - and no matter which department you join, you'll be part of a passionate team doing work that makes a difference in the lives of children and families.
Our people are the heart of our company. Because we're as committed to our own employees as we are to the clients we serve, our collaborative workplaces are designed to grow careers and support personal lives. Here, you'll find traditional perks (health insurance, 401(k), PTO, and flex spending) plus childcare discounts, education assistance, and so much more. Join us to experience how we support our people to realize their passion, possibilities, and purpose both at work and at home. All in a workplace where you can be you. Come build a brighter future with us.
HAVING TECHNICAL ISSUES WITH YOUR APPLICATION?
Contact us at or
Bright Horizons is dedicated to creating a workforce that promotes and supports diversity and inclusion. We provide equal employment opportunities to all individuals without discrimination. Bright Horizons complies with the laws and regulations set forth in the following EEO is the Law Poster: EEO - English and EEO - Spanish along with information on the Family and Medical Leave Act (FMLA) and Employee Polygraph Protection Act (EPPA).
Applicants requiring a reasonable accommodation for any part of the application and hiring process should contact the recruitment helpdesk at or Determinations on requests for reasonable accommodation will be made on a case-by-case basis.
