- Strategy and Programs:
- Directs, implements, monitors, and evaluates marketing communications strategy and programs.
- This includes activities such as advertising, branding, service line content and regulatory matters.
- Consistent Branding:
- Ensures consistent themes, messaging, and branding across all communication platforms in the US.
- Oversee social media and web site activity, strategy and effectiveness.
- Cross-Functional Relationships:
- Builds cross-functional relationships with Division and service line leaders within the organization.
- Understands services, technical elements, client base, and industry to develop a focused internal and external communication program.
- Regulatory Review and Approval:
- Oversees efficient processes for the regulatory review and approval of communication materials.
- Exploring New Channels:
- Explores and adopts new channels, methods, and platforms to optimize marketing communications.
- Trade Shows and Conferences:
- Oversee planning and ROI for specific trade shows\conferences to showcase services with targeted clientele.
- Budget Management:
- Develops budgets and allocates internal and external resources for communication program delivery.
- 7+ years of Marketing and Corporate Communications management experience and a minimum of 3-5 years at the leadership level in a professional services company.
- Bachelor's degree in marketing, communications, English or journalism or related field
- Skillful copywriter/editor with strong experience in developing and executing high-profile communications initiatives.
- Minimum 3 years marketing writing experience in related Architecture, Engineering, Construction industry
- Familiarity with the A/E/C industry including relevant trade organizations, publications, conferences and events
- Strategic thinker and able to translate this into practical, workable solutions
- Comfortable working as a leader in a small Marketing and Corporate Communications organization – able to roll up sleeves and get things done
- Versatility and proficiency in Microsoft Office and Adobe Graphics Suite including Photoshop, InDesign and Illustrator
- Excellent writer with solid experience in developing and executing executive level communications initiatives
- Solid planning and project management skills; ability to manage multiple communications projects with simultaneous deadlines.
- Knowledge of print media production, working with media, and preparation/responsive to reputation risk
- Support business goals and help prepare the company for continued growth including add-on acquisitions
- Ability to work under pressure and deadlines and respond to change resourcefully
- Creative with ability to develop materials and messages that are sensitive to the company culture
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Director - Marketing & Communications - New York, United States - Socotec
Description
Job Description
Job DescriptionCompany DescriptionSOCOTEC is a provider of niche consulting services within the architecture, engineering and construction industries focusing on high-performance buildings and specialty structures. Through an integrated, holistic approach, our professionals provide solutions for building envelope, energy efficiency, sustainability, code advisory and construction advisory projects.
SOCOTEC's combination of expertise, experience and methods are increasingly recognized as best-in-class fueling significant growth.
SOCOTEC offers competitive salary and benefits, mentorship, training, and social activities
Job DescriptionIn this role, you will develop integrated internal and external communications programs, content, branding, and strategy, as well as drive corporate communications and oversee marketing efforts across the US Platform. Emphasis is placed on leveraging key branding to internal and external divisions and service lines, providing detailed context, editorial oversight, and generating effective company communication initiatives.
SOCOTEC offers generous compensation packages including salary, benefits & bonus based upon relevant experience.
All your information will be kept confidential according to EEO guidelines
Salary Range: $120-170K
SOCOTEC is an Equal Opportunity Employer.
SOCOTEC is an Equal Opportunity Employer.