- Experimental testing: Discussing test setup and implementation with key stakeholders and determining data requirements. Extracting and manipulating data to analyze and monitor test progress. Measuring test performance and developing a cohesive narrative with clear, easily understandable conclusions and actionable recommendations in a concise and organized manner.
- Integrating reporting across channels for large programs; and leading internal measurement discussions and developing relevant QA practices
- Supporting and providing input on design, execution, and interpretation of test results
- Identifying needs for analysis and guiding team members on techniques and interpretation
- Working closely with the Data Science & Analytics Managers and internal teams to assess the campaign's technical measurement and data requirements (e.g., analytics coding)
- Building measurement plans against learning and business objectives, with minimal direction
- Using multi-touch attribution/ attribution solutions to understand interactions, roles and conversion contributions between marketing channels
- Ideal candidate will have 6 -12 months of experience with marketing analytics; Bachelor's degree preferred
- Experience with R or Python
- Highly proficient in Google suite, Excel and Tableau
- Experience with R Studio
- Relevant course work or internship experience (Big data/Data Analysis; paid media is a nice to have)
- Proven analysis projects that involve data manipulation and interpretation Strong ability and desire to think analytically with strong problem solving technical analytical skills
- Comfortability with learning new systems and tools
- Comfortability with large data sets and a thorough understanding of data cleaning and manipulation, QA'ing large data to ensure validity
- Eagerness to learn and flexibility to pivot from task to task
- Reasonable understanding of the online measurement ecosystem and performance metrics
- The ability and strong desire to think analytically with strong problem solving, technical analytic and communication skills
- Intermediate level experience with ad serving tools (CM360), Paid Search Platforms (Ads, Bing, etc...), Web analytics tools (Adobe Analytics and Google Analytics) and Attribution Solutions (Convertro, Neisen Visual IQ,)
- Ability to manage multiple tasks to completion within established deadlines
- Requires excellent organizational, written, and communication skills
- Healthcare, Dental, and Vision coverage
- 401k plan, plus matching
- PTO
- Paid Company Holidays
- Parental Leave
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Analyst | Growth Marketing Team - Other US Location, United States - DEPTÂ
3 weeks ago
Description
WHY DEPT?
We are pioneers at heart. What this means, is that we are always leaning forward, thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency, with a deep skillset in tech and marketing. That's why we hire curious, self-driven, talented people who never stop innovating.
Our culture is big enough to cope and small enough to care. Meaning, that with people across 20+ countries, we're big enough to provide you with the best tools, global opportunities, and benefits that help you thrive. While acting small by investing in you, your growth, your team, and giving you the autonomy to solve our clients' problems, no matter where you are in the world.
About You
The Analyst, Data Science & Analytics will be tasked with partnering with the Data Science & Analytics Managers and internal and client stakeholders to support and contribute to measurement, reporting, performance, insights and optimization deliverables. The ideal candidate will be able to identify the "why" or "what" from a myriad of different data sources and will be able to act as subject matter expert and be a partner to both our internal teams as well as our day-to-day clients and their extended teams.
JOB RESPONSIBILITIES
QUALIFICATIONS
We are currently able to hire within the following states: AZ,CA,CO,CT,DE,DC,FL,GA,ID,IL,IN,KY,ME,MD,MA,MI,MN,MS,MO,NE,NJ,NM,NY,NC,OH,OR,PA,SC,TN,TX,UT,VT,VA,WA,WI
WHAT DO WE OFFER?
We are a collaborative, open-door, best-idea-wins environment that fosters personal and company growth and has fun doing it. Here is a snapshot of our benefits package:
The anticipated salary range for this position is $80,000 - $90,000. Salary is based on a range of factors that include relevant experience, expertise, physical location, and organizational impact. This is based on a 40-hour workweek and leveling. Keep in mind, we're flexible.
WE SUPPORT YOU BEING YOU:
DEPT is an equal opportunity employer (EOE). We believe our work is its best when our people feel safe and free to be themselves. We're committed to an inclusive and barrier-free recruitment and selection process and workplace, regardless of anyone's identity, background, beliefs, lifestyle or disabilities. So tell us about any accommodations you need. It's totally confidential and only used to make sure you feel fully supported at every step.
DEPT participates in E-Verify, meaning your Form I-9 information will be sent to the federal government to confirm you are authorized to work in the U.S.
We are a B Corp-certified company passionate about purpose-driven work. Our hope is that you can feel good about the contributions DEPT is making to the world and we always have an open door for your ideas in making the world a better place.
DEPT is a pioneering technology and marketing services company that creates integrated end-to-end digital experiences for brands such as Google, KFC, Philips, Audi, Twitch, Patagonia, eBay and more. Its team of 2,500+ digital specialists across 30+ locations on 5 continents delivers pioneering work on a global scale with a boutique culture.
Learn more about DEPT
DIVERSITY, EQUITY, & INCLUSION
At DEPT, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.
Not sure you meet all qualifications? Apply, and let us decide Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine.
We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.
Want to know more about our dedication to diversity, equity, and inclusion? Check out our efforts here.
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