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Product Marketing Manager - Hartford, United States - Philips International
Description
Product Marketing Manager page is loadedProduct Marketing Manager
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locations
Best
time type
Full time
posted on
Posted 2 Days Ago
job requisition id
513890
Job Title Product Marketing Manager Job Description
As a Product Marketing Manager, you will be responsible for Spectral Computed Tomography (CT) portfolio downstream activities including product launch, market activation, sales support, and enablement.
The Product Marketing team is responsible for building strong go-to-market strategies to drive the profitability of the Philips CT/AMI Business.
Our team manages worldwide downstream marketing of industry-first products and best-in-class global product launches to grow market share and innovation leader status.
In this role you're responsible for
Support the development of global Go-To-Market activities associated with New Product Introductions (NPI), such as launch plans, Marketing Communications strategy, sales training, content & collateral development, and pricing for multiple new product introductions within Computed Tomography (CT).
Develop marketing plans for assigned product launches, including gathering market research, competitive intelligence, and the voice of the customer for CT products.
Partner with key markets to formulate marketing strategies for assigned products, including product positioning, configuration, and pricing to deliver sales, orders, and margin objectives.
Demonstrated success with creative marketing/position plans.
Up to 25% travel are expected to attend trade shows, sales events, and customer meetings.
You're the right fit if:
Product launch experience including marketing and content creation. Radiology background, CT and Spectral CT are preferred.
Good communication and presentation skills
Bachelor's degree or equivalent work experience
More than 5-yrs related experience in Product Marketing or adjacent fields (for example, Field Marketing, Clinical Marketing, Marketing Communications)
MBA desired in a related field is preferred
Advantage for markets BMMs or modality specialists that would like to grow their career into product marketing.
Ability to synthesize market and customer feedback and existing and new products into solutions; comfortable with making tradeoffs, and decisively
Experience in high-tech, healthcare/med-tech solutions businesses in B2B environments
About Philips
We are a health technology company.
We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve.
Do the work of your life to help the lives of others.
If you're interested in this role and have many, but not all, of the experiences needed, we encourage you to apply.
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About Us
At Philips, we believe that every human matters. As a global health-tech leader, we focus on improving people's health and wellbeing through meaningful innovation. The people who work here share our passion and are motivated to bring this purpose to life.
For more than 130 years, we have been creating technologies and innovations that improve people's lives and support healthcare practitioners.
Headquartered in the Netherlands and operating in more than 100 countries globally, we focus our advanced technology and deep clinical and consumer insights on Precision Diagnosis, Image Guided Therapy, Enterprise Informatics, Monitoring/ Connected Care, Sleep & Respiratory Care and Personal Health.
We're committed to building a diverse and inclusive workplace culture where people feel heard, valued and connected. Because we know the possibilities are unlimited when people feel empowered to grow and succeed together.It is the policy of Philips to provide equal employment and advancement opportunities to all colleagues and applicants for employment without regard to race, color, ethnicity, religion, gender,
pregnancy/childbirth,
age, national origin, sexual orientation, gender identity or expression, disability or perceived disability, genetic information, citizenship, veteran or military status
or a person's relationship or association with a protected veteran, including spouses and other family members , marital or domestic partner status, or any other category protected by federal, state and/or local laws.
In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact , option 5, for assistance.
Equal Employment and OpportunityEmployer/Disabled/Veteran
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